Overall Christmas Day online sales were up 16.5% from the same period last year. IBM Digital Analytics Benchmark data for Dec. 25, 2013 shows mobile traffic was the highest IBM recorded this holiday season, accounting for 48% of all online traffic, up 28.3% compared to the same period last year.
A post-holiday e-commerce report released by technology company Monetate said that, on Christmas Day 2012, 16% of all e-commerce traffic came from smartphones and 15.6% came from tablets, a marked upswing from a year earlier when just 6.4% came from smartphones and 8% from tablets.
A survey released Tuesday by the International Council of Shopping Centers and Goldman Sachs found that chain-store sales for the week ended Dec. 25 rose 4.8% from the year-earlier period, the best performance since April 24.
A survey released Wednesday by the National Retail Federation found that aggressive holiday sales drew shoppers a little earlier this year, but many shoppers still have half their purchasing yet to do.