Retail is becoming an increasingly hot market for hosted cloud computing providers. Some of those providers, such as Amazon Web Services (AWS) and the Aliyun cloud division of Alibaba, are operated by retailers.
While Mardi Gras celebrations ended earlier this spring, there are many software vendors that still have the Mardi Gras masks on as they pretend their cloud apps are SaaS – they are “SaaSquerading”(phrase coined by blogger Brian Sommer).
▲ Cloud computing, the remote hosting of applications on virtual platforms for on-demand, Web-based delivery, is on the fast track. Analysts estimate that during the next six years, 90% of new spending on Internet and communications technologies will be on cloud-based technologies.
SiteMinis, a mobile Web technology and services provider, has adopted IBM Cloud services including SoftLayer infrastructure, enabling dynamic mobile applications and Websites that offer consumers an enhanced mobile shopping experience while cutting cloud hosting costs by 35%.
A survey by open-cloud company Rackspace Hosting of 1,300 U.S. and U.K. companies revealed that retail in both countries has benefited from cloud computing via IT cost reductions, increased profits, improved disaster recovery and business agility, as well as strengthened out-of-office employee performance.
Retail chains are keeping a sharp eye on IT solutions that will deliver a fast return on investment and streamline business operations. A step in the right direction is to transition a legacy-based applications to the cloud, but a lack of understanding among the corporate hierarchy can slow efforts.