May 26, 2015

Amazon.com is reportedly preparing an online marketplace for handmade goods that will appropriately enough be known as “Handmade.”

May 19, 2015

Etsy Inc., the online marketplace for handmade goods, has released its first-ever earnings report, which shows growth in both net loss and revenue.

May 4, 2015

A lot of pure-play e-commerce retailers have interesting origin stories. According to (dubious) legend, eBay started as a way to buy and sell collectible Pez candy dispensers. Aftcra, an online marketplace for American handmade products, has a verifiable tale of its roots fitting its all-American product selection.

April 16, 2015

Etsy Inc., the online marketplace for handmade arts, crafts and clothing, has gone public with a bang

March 5, 2015

Etsy Inc., the popular online bazaar where people sell artsy goods and handmade crafts and clothing, has filed a registration statement with the U.S. Securities and Exchange Commission for a proposed initial public offering (IPO) in which it hopes to raise at least $100 million.

February 19, 2015

The American Museum of Natural History is launching an omnichannel collaboration with online marketplace Etsy.

January 14, 2015

Etsy, an online marketplace site that specializes in crafts and artsy items, plans to hold an initial public offering this quarter, according to Bloomberg.

November 7, 2013

Earlier in October, shoppers were put off by holiday displays in store; now people are warming up to them.

November 5, 2013

Starting in November, Whole Foods Market stores nationwide will host DIY craft tutorials, with local artists from Etsy’s seller community.

March 3, 2010

By Kevin Moffitt, kmoffitt@crossview.com

There is no denying that social media presents a significant opportunity for retailers. Connecting your customers simultaneously to each other and to your brand is a potentially a powerful marketing strategy.

However, any e-commerce/cross-channel marketing strategy, particularly those that encompass social media, should be both:

   1. Closely aligned to customer needs and behaviors; and