June 23, 2015

Mondelez International has renewed its global strategic partnership with Facebook, with a focus on creating and delivering creative video content and driving impulse snack purchasing online.

June 23, 2015

Mondelez International has renewed its global strategic partnership with Facebook, with a focus on creating and delivering creative video content and driving impulse snack purchasing online.

June 23, 2015

Facebook may not have anywhere near the retail sales volume of Wal-Mart, but in at least one important financial metric the social media network has overtaken Wal-Mart.

June 23, 2015

Facebook may not have anywhere near the retail sales volume of Wal-Mart, but in at least one important financial metric the social media network has overtaken Wal-Mart.

June 15, 2015

There are three implications of Facebook’s latest effort to serve as a commercial platform. 

June 15, 2015

There are three implications of Facebook’s latest effort to serve as a commercial platform. 

June 12, 2015

The Shopify e-commerce platform is expanding a beta test of the Facebook “buy” button with select U.S. retailers, by invite only.

June 12, 2015

The Shopify e-commerce platform is expanding a beta test of the Facebook “buy” button with select U.S. retailers, by invite only.

June 9, 2015

Facebook is expanding the availability of its Place Tips in-store mobile promotion service, and also expanding Place Tips’ reach with free Bluetooth Low Energy beacons. Facebook initially launched a trial of Place Tips in January 2015 and is now rolling it out nationwide.

June 9, 2015

Facebook is expanding the availability of its Place Tips in-store mobile promotion service, and also expanding Place Tips’ reach with free Bluetooth Low Energy beacons. Facebook initially launched a trial of Place Tips in January 2015 and is now rolling it out nationwide.

May 21, 2015

Customers who choose live chat for customer service are satisfied a higher percentage of the time than those who call, email, or use social media channels.

May 6, 2015

IBM and Facebook on Wednesday announced they are teaming up to help retailers and other brands provide more personalization in their marketing efforts on the social network.

May 6, 2015

IBM and Facebook on Wednesday announced they are teaming up to help retailers and other brands provide more personalization in their marketing efforts on the social network.

April 30, 2015

Online retailing pioneer Amazon Inc. has climbed to the top of the retail social media ranks, thanks in part to the introduction of #AmazonBasket.

April 22, 2015

While Amazon is winning the battle for smartphone shoppers in America, it has yet to achieve the same dominance in at least 10 other countries internationally.

March 25, 2015

Facebook hopes to transform the way  customers communicate with retailers by re-inventing the customer service platform.

March 19, 2015

Facebook Inc. is adding a new feature to its popular Messenger instant messaging service that will give users the ability to send money to friends.

March 16, 2015

Facebook has purchased personalized shopping engine TheFind.com, with the intent of making its ad more relevant to individual users.

March 16, 2015

Facebook has purchased personalized shopping engine TheFind.com, with the intent of making its ad more relevant to individual users.

January 28, 2015

A pair of veteran retailers were among the most popular store sites on Facebook during the 2014 holiday season.

January 28, 2015

A pair of veteran retailers were among the most popular store sites on Facebook during the 2014 holiday season.

January 23, 2015

To celebrate the two-year anniversary of its SmartPay Check-Link mobile and card payment program, convenience chain Cumberland Farms is launching a promotion on its Facebook page Jan. 23-25.

January 13, 2015

That well-known business guru Rod Stewart once sang, “… every picture tells a story don't it.” We’re not sure about Rod’s pictures — or his grammar for that matter — but in today’s “omnichannel” retail world, every channel tells a story or, more correctly stated, every channel offers a different opportunity to tell the same story.

December 30, 2014

Specialty apparel retailer Avenue Stores is turning its online customers into brand advocates by using ShopSocially’s referral marketing solution to generate referrals from its website users.