August 25, 2015

It’s not only middle-aged women that like to browse retail stores.

August 12, 2015

A new report from MSLGROUP and the Hartman Group is underscoring grocers’ need to appeal to millennial shoppers in unique ways.

August 3, 2015

Positive economic, retail and consumer trends are setting the stage for a positive back-to-school season, according to consumer insights and location-based analytics provider ShopperTrak.

July 29, 2015

A recent study shatters several myths about the largest generation of young people since the baby boomers: millennials.

July 15, 2015

A new survey reveals the favorite shopping destinations of millenial shoppers and what factors drive their purchases.

July 13, 2015

Despite all the hype surrounding Apple Pay and other digital wallet solutions, so far consumer response to the digital wallet phenomenon has been one big shrug of the shoulders.

July 7, 2015

It may be hard to believe, but many members of the ballyhooed millennial generation (defined by the U.S. Census as born between 1982 and 2000) are now moms.

July 6, 2015

A retailer’s social media activity has a greater impact on shoppers than the company’s website.

June 29, 2015

Consumers, especially millennials, are willing to ante up for fee-based loyalty programs.

June 16, 2015

Gap stores have failed to keep up with the fashion tastes of millennial shoppers, according to the Washington Post.

June 16, 2015

Generation Y prefers to shop at Walmart over Target, Costco, Kroger, Whole Foods, and Trader Joe’s, according to Ad Age.

June 9, 2015

When Whole Foods Market announced in May that it planned to open a new chain of stores offering a lower price point and specifically targeting millennials, it’s safe to say that the reaction from industry analysts and observers was underwhelming.

June 9, 2015

Millennials as a generation are known for wanting instant gratification, and that desire extends to digital coupons.

June 3, 2015

Sixty-four percent of millennial graduates shopped at Target in the last three months, according to new data by Neustar, Inc.

May 26, 2015

It’s no secret that millennials are among the most avid consumers of video games. For video game retailer GameStop Corp., engaging millennials in a way that satisfies their needs and promotes loyalty is absolutely essential.

May 14, 2015

Mobile payment is growing, and Millennials and men may be leading the way.

April 29, 2015

Self-service kiosks got a nod from the Millennial generation, as a new survey released by location-based mobile platform Retale showed that 20% of Millennial shoppers don’t like interacting with cashiers at checkout.

April 9, 2015

Millennials are not loyal to fashion brands. In fact, a new study from LIM College shows that 45% of those surveyed say nothing can be done to retain them.

March 20, 2015

Retailers in the United States are taking a huge risk by underestimating the buying power of the over-50 generation, according to a new report by the Fung Business Intelligence Centre.

March 10, 2015

Old Navy is promoting its spring fashions with a new marketing campaign running across Tumblr and Yahoo.

March 9, 2015

U.S. consumers want a more personalized retail experience but are conflicted about disclosing the type of personal information that goes along with it, according to a survey from Accenture.

January 26, 2015

Consumers mostly spent within their means during the 2014 holiday season.

December 19, 2014

The urge to impulse shop during the holidays runs strong among Americans, but even stronger among Millennials. 

November 26, 2014

More consumers (40%) say they plan to shop on Cyber Monday than Black Friday (36%).