HP Autonomy is releasing the HP Digital Marketing Hub, a new solution that enables marketers to deliver personalized experiences based on real-time analysis of diverse and massive volumes of information across multiple customer touchpoints.
HP Hood, manufacturer of the Brigham’s brand of ice cream, has decided to stop supplying the 10 remaining independent ice creams stores in the Boston area that serve Brigham’s with the product later this month.
Women’s clothing retailer Chico’s FAS has chosen HP Performance Optimized Data Center (POD) technology as part of an HP Converged Infrastructure to increase productivity by providing employees at more than 600 stores nationwide with access to the company’s virtual private cloud.
Seventy percent of retailers are empowering their employees with technology-enabled touch points to help their businesses to differentiate and evolve, according to a recent RSR Research report cosponsored by HP.
Barnes & Noble is looking to engage its youngest shoppers with interactive technology. In December 2010, the retailer launched a kiosk pilot focused on Tikatok.com, an online children’s self-publishing service that lets children write and illustrate their own storybooks — and have them printed in hardcover format. (Barnes & Noble purchased the company in September 2009.)