August 12, 2015

Sports Authority is making good on its promise to make its online site more robust and engaging.

July 22, 2015

Even as retail marketing strategies shift in the new digital era, tried-and-true discounts still remain a crucial promotional device.

July 15, 2015

Google made two announcements on Wednesday, both of which will impact retail.

June 18, 2015

Brian Tilzer, senior VP and chief digital officer of CVS Health, sat down with Chain Store Age at the opening of the CVS Digital Innovation Lab in Boston to discuss the strategy behind the lab and CVS’ larger goals for transforming health care through digital technology.

June 17, 2015

Almost all (91%) of marketers either use or intend to use personalization for online customer interactions within the next year.

June 11, 2015

As technologies advance, social channels proliferate, and consumers become more plugged into digital marketing, personalization and contextualization is becoming the key to connecting with customers. 

May 28, 2015

Apple Pay will soon have a rival. Google Inc. is launching a successor to Google Wallet called Android Pay, for Android phones running KitKat and above, PC World reported.

May 18, 2015

Google Inc. is reportedly planning to start providing users with “Buy” buttons in their search results within the next few weeks.

May 1, 2015

Shoppers are creeped out by digital capabilities that identify, track and use location and demographics, such as targeted advertisements based on facial recognition.

April 27, 2015

A report by Financial Times revealed that eBay’s CEO John Donahoe spoke out in support of Google as the search-engine giant defends itself in an antitrust case lodged in Brussels, Belgium.

April 8, 2015

Google is reportedly planning to launch a service that will compete with Amazon Home Services later this spring.

March 12, 2015

Chain Store’s Age’s 51st annual SPECS Conference starts on March 15, at the Sands Expo at the Venetian/Palazzo Hotel, Las Vegas. The conference is focused on store planning/design, equipment, construction and facility services — all areas where technology is beginning to play an increasingly important role. Here are three SPECS sessions where the role of technology will be highlighted:

March 9, 2015

Despite a large amount of hype, most consumers interested in wearable technology are not currently planning to but an Apple Watch when it becomes available.

February 27, 2015

For the upscale, 33-store Barneys New York, customer experience is everything.

November 7, 2014

The single greatest challenge that retailers face today is to have an individualized “conversation” with each customer and to do so on a global scale.

October 21, 2014

A majority of Americans would be comfortable divulging information about themselves anonymously to their favorite stores (60%) or a product brand (56%), and close to half would anonymously share personal data to an app (46%). 

September 26, 2014

Helping customers achieve a perfect fit the first time around is the holy grail for many online retailers, and there’s little mystery why: A less-than-ideal fit is the No. 1 reason online purchases are returned. It’s difficult for a consumer to visualize how an item on a digital screen will look on their body. It’s especially challenging for women’s apparel because no two brands size their products the exact same way.

August 27, 2014

Furniture doesn’t leap to mind as a common holiday gift item. But by optimizing its customer experience for mobile devices and utilizing advanced personalization, Chattanooga, Tennessee-based online retailer Smart Furniture (which also runs a single flagship store) is making consumers think of the home for the holidays.

July 23, 2014

Saks Fifth Avenue and Party City are both utilizing the Scandit software-based barcode scanning and data capture platform for smartphones, tablets and wearable computing devices.

July 15, 2014

Certona, a provider of real-time omnichannel personalization, was selected by Steve Madden to deliver integrated, hyper-personalized experiences to its customers as they browse, share and purchase their favorite footwear and accessories.

July 9, 2014

Women’s apparel retailer Bebe has selected digital experience management platform provider Qubit to provide a wide reaching and bespoke A/B testing, website optimization and personalization program designed to increase conversion rates.

June 12, 2014

Big Data personalization provider WibiData has launched WibiRetail, a new software platform designed for retailers to rapidly deploy algorithmically-driven personalized shopping experiences.

February 13, 2014

Businesses are spending more money on and paying more attention to user experience research. According to a new survey of 1,300 marketing, product and user experience professionals from user experience technology provider, 55% say usability testing budget increased in 2013.

January 7, 2014

Beginning in mid-2014, Domino's customers who have a Pizza Profile on their Domino's mobile app, as well as the Ford SYNC in-car connectivity system, will be able to use Ford SYNC to place their saved 'Easy Order' in just a few simple, voice-activated steps.