Content about Marketing research

April 30, 2013
Don’t Count Out Direct Mail: Five Ways to Boost ROI

By Michael W. Maynard, 89 Degrees

April 23, 2012
Organizing for insight: How retailers can collect and gain advantage from meaningful consumer insights

By Joel Alden, Hana Ben-Shabat, Bobby Wehmeyer and Basil Wuson, A.T. Kearney

© 2013