May 19, 2015

Buying club DirectBuy is launching its My Rewards loyalty program.

May 15, 2015

The success or failure of any business in this crowded and complex marketplace comes down to whether business goals are met – maintaining customer loyalty is chief among them. However, many retailers are beginning to confuse loyalty with promotions, loyalty cards and awards, undermining brand equity rather than building stronger ties with their customers.

May 6, 2015

DLC Management Corporation, a national owner and operator of open-air shopping centers, announced its new partnership with LOC Card, a universal card that supports merchants’ existing loyalty programs.

May 5, 2015

Global beauty sales, already a nearly $400 billion market, is on the verge of explosive growth from emerging markets, but will see an industry in flux as consolidation and technology disrupt channels of distribution, according to Fung Business Intelligence Centre’s just-released Global Beauty Report.

May 5, 2015

Grocery shoppers have a resounding message for grocery retailers who have been enticing them with fuel rewards for over a decade: Fuel rewards alone aren’t winning their loyalty. Grocery discounts are the new value driver.

May 4, 2015

American Express is launching a new loyalty program called Plenti. The program lets consumers use loyalty points accrued at one participating retailer and use them at another.

April 30, 2015

A shopping center owner is rolling out an innovative, universal loyalty cardHave you heard of the LOC Card?

April 28, 2015

Grotto Pizza has leveraged the Paytronix Rewards Platform to implement a multi-tiered loyalty program that enables the chain to reward year-round diners without heavily discounting seasonal guests.

April 8, 2015

Enrollment levels in consumer loyalty programs have reached an all-time according to the 2015 Bond Brand Loyalty Report.

March 31, 2015

Consumers are reaching a saturation point when it comes to their level of engagement in loyalty and rewards programs.

March 26, 2015

U.S. companies spend $2 billion on loyalty programs, but the investment isn’t yielding the type of increased engagement which drove implementation of the programs, according to a new report from Capgemini Consulting.

March 18, 2015

American Express is preparing to launch a customer loyalty program in the U.S. that will enable shoppers at select retailers to rack up points that they can use toward future purchases at Macy's, Exxon Mobil, AT&T and other participating companies.

February 9, 2015

Although it is now dismissed as a “legacy” technology, email can still provide value to retailers’ CRM (customer relationship marketing) efforts, as can mobile technology and loyalty programs.Study: Mobile, loyalty, email offer CRM value

January 29, 2015

Cost of sales did not grow in pace with revenue growth during the first quarter of fiscal 2015 at MarineMax Inc., resulting in a higher gross profit that helped produce net income of $214,000.

January 28, 2015

Retail seems to have a faster moving cycle of jargony imperatives than many other industries: idioms du jour went from ‘online’ to ‘multichannel’ to ‘omnichannel’ in a few short years, closely followed by ‘mobile’ and ‘social.’

December 17, 2014

Every retailer wants to acquire new customers, but not every retailer knows how to draw them in. According to new retailer and consumer survey data from loyalty intelligence provider Colloquy and sponsored by Chase Merchant Services, 60% of retailers admitted they lack reliable data to support effective targeting of new customers for acquisition purposes.

December 10, 2014

62% of shoppers say loyalty program membership is beneficial, but only 26% consider retailers’ programs worth joining. 

December 8, 2014

Phillips Edison & Company announced a partnership with the LOC Card, a consumer engagement platform from LOC Enterprises which allows customers to participate in merchants’ loyalty programs and access their data and information from each program all in one place.  

December 5, 2014

Kohl’s Department Stores had a tough third quarter that included a 20% drop in profits, but the retailer reportedly sees its loyalty program and mobile wallet as important competitive assets.

December 3, 2014

Ever wonder what to do with all those unused loyalty points you probably have floating around?

November 18, 2014

Toys ‘R Us is offering exclusive benefits, including early access to Black Friday deals, to members of its Rewards ‘R Us loyalty program.

October 29, 2014

It is clear that mobile has an essential role in omnichannel retail, serving as the bridge between in-store and online with shoppers using their devices for product research both in and out of the store, to store and manage points, coupons and gift cards, and increasingly, to make purchases.

September 26, 2014

Fast-growing footwear retailer Rack Room Shoes has always had a good grasp on its customers and their wants and needs. However, the retailer never began building a formal loyalty plan until the first quarter of 2012, which actually created an advantage.

September 23, 2014

Implementing rewards programs is a common best practice in retail for a host of reasons. These programs can increase sales, encourage repeat purchases, and can provide a wealth of data and insights into the shopping behaviors of customers.