June 6, 2014

SAP AG plans to acquire SeeWhy, a Boston-based provider of cloud-based behavioral target marketing solutions. SAP intends the addition of SeeWhy to complement its Hybris commerce platform with one-to-one personalized marketing based on real-time customer behavior that converts customer interactions into sales.

October 19, 2010

SAP announced the recipients of the annual SAP Retail Innovation and Impact Awards, which recognize the achievements of SAP customers that have generated significant business results through the implementation of SAP software in 2010. Target and Wal-Mart were among the winners.

October 18, 2010

SAP announced the recipients of the annual SAP Retail Innovation and Impact Awards, which recognize...