December 16, 2014

Holiday shoppers who are having second thoughts about counting on Santa’s elves to build them toys have a new option.

November 17, 2014

Build-A-Bear Workshop Inc. is offering an exclusive holiday app, “Santa's Merry Mission.” On the Team Santa site, children can take a personality quiz to determine which of the eight reindeer is their favorite, and then follow the steps to create their own plush toy. 

November 12, 2014

General Growth Properties has unveiled Adventure to Santa, a DreamWorks DreamPlace first-of-its-kind holiday experience that starts with Shrek, ends with Santa and seamlessly blends storytelling with cutting-edge technology. 

December 23, 2013

We have reached the time of year when everyone wonders whether they made the “naughty” or “nice” list. Here are a few suggestions for omni-channel retailers who want to ensure Santa (and your customers) place you firmly on the nice list.

November 30, 2012

Chicago-based General Growth Properties has unveiled a major holiday mall-marketing program, offering up $30,000 worth of prizes for shoppers nationwide.

December 16, 2011

There is a heartwarming story playing out at Kmart stores throughout the Midwest: Anonymous donors are paying off strangers' layaway accounts, buying the Christmas gifts, especially toys and children’s clothing, that the families might otherwise have a hard time paying, the Associated Press reported.

June 2, 2011

Open-air shopping destination Santa Monica (Calif.) Place has launched a new gift card partnership to benefit local public schools. One dollar from the purchase fee for every Santa Monica Place Gift Card and GIVE Green Gift Card sold at the center will go to the Santa Monica-Malibu Education Foundation.

December 31, 2007

Santa Monica, Calif.-based The Macerich Co. kept close tabs on Santa Claus during the...