Target’s back-to-school ad “Supplies They Need” resonated most with consumers among all back-to-school ads in 2014.
Wal-Mart is this year’s most prolific holiday advertiser in terms of new creative, airing more than 40 unique holiday-themed ads.
Millennial consumers age 18-34 are most likely to use online and mobile technology in their holiday shopping this year.
A Monday report by the Associated Press said that Google is acquiring cell phone maker Motorola Mobility Holdings for $12.5 billion in cash, a transaction that is Google’s biggest to date.
Survey results released Tuesday by CyberSource, a Visa Co., showed that the online fraud rate has remained flat in the United States and Canada; however, U.K. merchants are seeing a rise in e-commerce fraud.
A report released Tuesday by Intuit Inc. found that small business employment continued to show growth in November, although wages were down and hours worked remained flat.
About 67% of today’s Web-savvy shoppeAbout 67% of today’s Web-savvy shoppers spend more than 30%...
Mountain View, Calif., ...