September 25, 2015

Woody Allen famously said 80% of success is showing up, and that saying may well apply to mobile retailing. According to a new study from Google, “Micro-moments: Your Guide to Winning the Shift to Mobile,” 51% of smartphone users have discovered a new company or product when conducting research.

In addition, showing up in mobile search ad results can increase unaided brand awareness 46%. And one in three smartphone users have purchased from a company or brand other than the one they intended because of information provided in the moment they needed it.

September 24, 2015

Foot Locker Inc. is partnering with NBA star James Harden to engage customers via social media.

September 24, 2015

Life just got a little easier for merchants who sell goods on Shopify.

September 24, 2015

Consumers are taking an increasingly varied path to purchase for tech accessories.

September 23, 2015

Shopify is looking for a few good entrepreneurs.

September 23, 2015

When it comes to selling products online, retailers want to go wherever their customers go.

September 22, 2015

Apple Pay will soon have a rival. Google Inc. is launching a successor to Google Wallet called Android Pay, for Android phones running KitKat and above, PC World reported.

September 18, 2015

Shortly after expanding its e-commerce partnership with Facebook, the cloud-based multichannel Shopify platform is teaming up with another online giant. 

September 16, 2015

The London-based global specialty fashion retailer Topshop is  helping customers pin down their favorite colors.

September 16, 2015

The 175,000-plus retailers who sell through the cloud-based multichannel Shopify platform will soon have a new sales channel more easily available.

September 15, 2015

Visual marketing platform provider Olapic, which turns consumer-generated photos and videos into brand assets for use in marketing, is teaming up with a major social network.

September 15, 2015

Online shoppers looking for a sofa in that perfect shade of leather will enjoy new technology being rolled out by Wayfair.

September 11, 2015

Alibaba, the Chinese e-commerce giant, was named “Retailer of the Year” at the World Retail Awards gala dinner in Rome, Italy.

September 11, 2015

The marketing head of a major Internet company has heard the siren call of Hollywood.

September 4, 2015

As eBay celebrates its 20th anniversary, a new competitor in the online trading market is emerging.

September 4, 2015

Marketers are largely not conscious of the full potential social images (such as Instagram posts) hold for their email marketing efforts.

August 24, 2015

For retailers, holiday planning means organizing and optimizing the entire enterprise to adequately handle a sustained period of increased consumer demand.

August 24, 2015

Under Armour is promoting the idea of training as a lifestyle across every touch-point of consumers’ lives.

August 20, 2015

According to the latest Retail Social Media Benchmark results from eDigitalResearch, Amazon tops both the Facebook and Twitter social media rankings.

August 18, 2015

The retail e-commerce landscape just got a little wider. D

August 12, 2015

Sports Authority is making good on its promise to make its online site more robust and engaging.

August 10, 2015

Alibaba Group Holding Ltd. has entered into its biggest deal ever — and this one is in the brick-and-mortar arena.

August 7, 2015

Twitter is reportedly planning to expand the pilot of its buy button feature, and not by a small amount. 

August 6, 2015

A fast-growing start-up wants to help retailers and other brands market their goods on Instagram.