October 15, 2014

Plug and Play brings together retailers and start-ups who offer specific technology and expertise that can relieve merchants’ pain points.

October 15, 2014

Plug and Play brings together retailers and start-ups who offer specific technology and expertise that can relieve merchants’ pain points.

September 23, 2014

The retail industry is expected to benefit from mobile commerce, free shipping offers, in-store pickup promotions and e-commerce videos during the 2014 holiday season.

September 22, 2014

As part of its recent Fall Expo Event, Plug and Play, a Silicon Valley-based global investor and technology accelerator that specializes in growing tech startups, held a startup pitch competition with 19 companies that are part of its Brand and Retail Accelerator program.

September 3, 2014

Kohl’s Department Stores and multiplatform media company AwesomenessTV have launched a partnership to launch S.o. R.a.d., a seven capsule limited-edition junior’s fashion line and “Life’s S.o. R.a.d.,” an original four-season YouTube series featuring top teen influencers.

August 25, 2014

ShopYourWay, the digital loyalty, marketing and shopping platform of Sears and Kmart, is partnering with YouTube celebrities Ricky Dillon and Jenn McCallister.

August 25, 2014

ShopYourWay, the digital loyalty, marketing and shopping platform of Sears and Kmart, is partnering with YouTube celebrities Ricky Dillon and Jenn McCallister.

August 22, 2014

Teen apparel retailer PacSun is partnering with content creators from YouTube in a fun back-to-school marketing campaign.

August 4, 2014

Toys “R” Us is launching an omnichannel promotion called “C’mon Let’s Play” in partnership with advertising agency The Escape Pod and 'Action Movie Kid' YouTube channel creator Daniel Hashimoto.

July 31, 2014

Old Navy is launching a back-to-school promotion on the YouTube video platform.

July 31, 2014

Old Navy is launching a back-to-school promotion on the YouTube video platform.

July 21, 2014

Target Corp. is launching a new image-recognition mobile app, called In a Snap, aimed at back-to-college shoppers.

May 30, 2014

The final installment of Wendy's first-ever digital short film, "L'Estrella de la Toscana" – The Star of Tuscany, featuring the new Tuscan Chicken on Ciabatta sandwich, premiered this week on Wendy's Facebook Page and YouTube channel.

May 29, 2014

Jamba, Inc., parent company of Jamba Juice, is partnering with DanceOn, a YouTube network exclusively dedicated to dance entertainment, to execute a digital campaign to inspire customers to participate in the "Blend in the Good" summer dance video contest.

March 28, 2014

Pinterest, more than Facebook or YouTube, is supplying the greatest percentage of downstream traffic to retail sites, according to new research from Experian Marketing Services.

December 10, 2013

The Wet Seal announced a partnership with AwesomenessTV on reality series, "The Intern." AwesomenessTV, one of the most subscribed to video destinations for teens on YouTube, debuted the series on Nov. 25 and will air four weekly installments throughout the month of December.

November 7, 2013

Toys “R” Us is debuting the Toys"R"Us Toy Channel, the company's revamped and updated YouTube channel.

August 9, 2013

YouTube is reportedly challenging the Vine video app from Twitter and Instagram video app from Facebook with its own new video app called MixBit. As reported by the New York Times, MixBit allows users to record up to 16 seconds of video (compared to 15 seconds for Instagram and six seconds for Vine) on their smartphones.

July 29, 2013

A former editor used to tell me “A picture is worth a thousand words – a thousand words you don’t have to write.” For omni-channel retailers, the value of video is even greater than that of still photography to journalists.

July 29, 2013

A former editor used to tell me “A picture is worth a thousand words – a thousand words you don’t have to write.” For omni-channel retailers, the value of video is even greater than that of still photography to journalists.

July 12, 2013

Target is making a concerted effort to pick up business from college students with a multifaceted omni-channel marketing campaign.

January 14, 2013

By Jill Puleri, IBM Global Retail Leader

October 26, 2012

Results of the 16th annual Brand Keys Loyalty Leaders survey revealed that Apple, Amazon, Samsung, YouTube and Twitter have the most loyal followings.

August 21, 2012

The Jones Group said that its Nine West banner has launched a new YouTube network called Channel 9 that will feature premium programming and user-generated content.