Content about cellular telephone

August 15, 2014

When retail sales representatives demonstrate cell phone or tablet service and features to wireless customers prior to purchase, satisfaction improves considerably and the propensity to visit the same retailer again double.

April 11, 2014

Sony Network Entertainment International LLC and Sony Computer Entertainment America LLC have unveiled a new feature that enables users of participating mobile networks in Canada to top up their account wallet to purchase content from the PlayStation Store and across Sony Entertainment Network using a mobile phone account.

February 4, 2014

Walgreen Co. is reportedly suing CVS Caremark Corp., Rite Aid Corp. and Shopko Stores Inc. for allegedly infringing on a patent for using mobile phone scanners to refill prescriptions.

November 7, 2013

A majority of customers visit stores equipped with mobile devices.

November 4, 2013

It’s 2020, and our shopper is ready to relax after a busy and productive Saturday. She started off the day at Kohl’s, where she tried on several cocktail dresses a store associate had texted her about earlier. The associate knew from past purchases that our shopper favored animal prints and a-line cuts.

July 25, 2013

While the mobile phone serves as a lens to a personalized store experience, moving forward, wearable technologies like Google Glass will take in-store personalization to the next level, Steve Arthur, head of retail industry for Google, told attendees at the Retailer Roundtable event, sponsored by digital gifting platform provider CashStar.

July 10, 2013

By Greg Henry, DecisionPoint Systems Inc.

June 11, 2013

Consumers younger than 35 are nearly twice as likely to download a mobile app from a retailer or brand as those older than 50, according to data from a new survey conducted by CashStar and Digital Research.

May 9, 2013

Target’s new “Cartwheel” Facebook shopping app is a great concept – use the world’s most popular social media platform to help generate in-store traffic

March 5, 2013

By Mike Poldino, Motorola Solutions

January 16, 2013

By Mike Romano, SoundBite Communications

January 9, 2013

Walmart and Straight Talk Wireless, America's largest no-contract cell phone provider, announced that starting on Jan. 11, customers in more than 2,000 Walmart stores and online at Walmart.com will have access to the iPhone 5 and iPhone 4 on Straight Talk's $45 no contract unlimited talk, text and data plan.

August 29, 2012

Consumers focus on savings when they log in to their digital devices to shop for groceries, according to a new study from Nielsen.

August 27, 2012

By Jim Porçarelli, Active International

June 21, 2012

Portable digital displays proved the ideal solution for a temporary installation at a Gap store in Manhattan. The application takes the hassle, along with the unsightly cords and wiring, out of digital signage.

June 6, 2012

A new application at a Gap store in Manhattan takes the hassle—along with the unsightly cords and wiring—out of digital signage.

June 1, 2012

An IBM "Institute of Business Value" study revealed that self checkout is the preferred way to shop for most consumers today, and more than half said they want to use a mobile device to scan while shopping, and to do final checkout at a self-checkout station.

March 1, 2012

Connectivity and convenience: that’s what today’s consumer wants more than ever before. And mobile marketing and more specifically, mobile barcodes, play a pivotal role in helping brands and retailers deliver in this new world of enhanced communications and on-demand information.

December 1, 2011

A new survey by website technology company Modapt and communications firm Morrissey & Co., evaluating mobile phone users’ holiday shopping habits and plans, found that more than half of respondents are making purchases using their mobile devices.

November 18, 2011

If retailers want to survive in the new economy and volatile marketplace, their focus needs to be on the customer and providing the best service and shopping experience possible. Increasingly, mobile strategies are helping them achieve this goal.

August 15, 2011

A Monday report by the Associated Press said that Google is acquiring cell phone maker Motorola Mobility Holdings for $12.5 billion in cash, a transaction that is Google’s biggest to date.

August 15, 2011

Survey results released Monday by ComScore showed that approximately 6.2% of 14 million mobile phone users have scanned a quick response or bar code on their mobile device.

August 8, 2011

Marketers attempting to understand consumer habits that influence mobile marketing can get a revealing glimpse into the mindset of the mobile consumer through the newly released 2011 Mobile Consumer Report from Experian Simmons, a part of Experian Marketing Services.

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