Businesses have faced many challenges recently, and consumer trends have made effective localized search and social marketing strategies essential to success. How well have multi-location businesses embraced this and what can you learn from the top brands?
The third-annual Localized Marketing Benchmark Report (LMBR), presented by Localogy and SOCi, analyzed 275+ multi-location brands to find how well they are performing on important localized marketing metrics.
This year's report seeks to:
-Establish quantifiable marketing benchmarks for multi-location brands
-Illustrate the importance of effective marketing programs in today’s challenging business environment
-Provide recommendations for multi-location marketers to build mature, effective programs