OPERATIONS

American Apparel names chief technology officer

BY Staff Writer

Los Angeles — American Apparel appointed Stacey Shulman as chief technology officer effective Feb. 22.

Shulman was previously the company’s VP technology and will have responsibility for American Apparel’s global information and technology operations.

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Babies ‘R’ Us launches new loyalty card

BY Staff Writer

Wayne, N.J. – Babies “R” Us launched the Very Important Baby (V.I.B.) program, designed to allow parents an opportunity to earn a 10% bonus savings on baby essentials.

The complimentary V.I.B. card is much like a debit card and can be used toward purchases of any brand of diapers, wipes, formula and baby food at “R” Us stores nationwide. Every time money is loaded onto the card, Babies “R” Us will add 10% – up to $200 annually.

Customers must be members of Rewards “R” Us, the company’s complimentary loyalty program, to take advantage of the V.I.B. program.

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Casual Male representative teams with Great American Group for Kuwait store opening

BY Staff Writer

Woodland Hills, Calif. — Kuwait-based trading and contracting company The Standard Arabian Business & Enterprises Co., which represents Casual Male, said Thursday it will use Great American Group GA Store Opening Services program for a retail location in Kuwait.

The Sabeco project represents the first time Great American Group’s new Store Opening Services have been used outside the United States.

Through the GA Store Opening Services program, a team of Great American retail associates are assigned to work with the retailer, receiving training on how to merchandise the retailer’s products.

"The goal of our program is to eliminate the need for retailers to assign their managers, district managers and staff from other stores in order to get a new store opened efficiently," said Billy Nichols, senior VP of merchandising for GA Retail.

Working in conjunction with Sabeco, Casual Male-DXL’s trading partner in Kuwait, a Great American Group consultant team develops a schedule and conducts a complete store set-up in two weeks.

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