STORE SPACES

American Apparel opens Amazon stores in Europe and Japan

BY Katherine Boccaccio

Los Angeles — American Apparel said Wednesday it has launched three new merchant stores on Amazon Marketplace in the U.K., Germany and Japan.

The three new stores follow American Apparel’s U.S. deal with Amazon, which launched in 2010.

Orders will be processed and shipped from American Apparel’s headquarters in downtown Los Angeles and returns will be accepted and processed locally by the company’s offices in those countries.

In addition to its four Amazon stores, American Apparel also operates its own 12 regional web stores and recently launched a mobile store in Japan.

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STORE SPACES

J.C. Penney to open 700 Joe Fresh store-in-stores in April 2013

BY Katherine Boccaccio

Plano, Texas — J.C. Penney announced Wednesday a partnership with Canadian fast-fashion brand Joe Fresh that will see some 700 Joe Fresh in-store boutiques open in J.C. Penney department stores in April 2013.

The move is part of J.C. Penney’s plan to ramp up its store-in-store offerings. The retailer previously announced similar partnerships with Levi’s and other denim brands to augment its current Sephora and MNG by Mango in-store offerings, among others. J.C. Penney’s goal under new CEO and former Apple exec Ron Johnson is to launch two or three shop-in-shops per month with a goal of reaching 80 to 100 by 2015.

Joe Fresh women’s apparel will also be sold on JCP.com. Financial terms of the partnership weren’t disclosed.

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STORE SPACES

Office Depot debuts first smaller-format store in Pacific Northwest

BY Staff Writer

Portland, Ore. — Office Depot said Tuesday that its downtown Portland store has been remodeled to reflect a smaller footprint and an environmentally friendly design.

As part of an effort to improve the customer shopping experience, Office Depot said it has been rolling out smaller store formats across the U.S., and the newly downsized Portland store – one of the larger formats when it opened 13 years ago – is the first in the Pacific Northwest to follow the trend.

Approximately 900 of the Portland store’s products have environmental attributes identifiable by their labels. And green building elements include:

  • T5 energy-saving lights and reflectors allowing use of two bulbs instead of three per fixture;
  • Daylight and occupancy sensors to reduce energy use;
  • Energy Management Systems to allow tracking and central control of energy usage;
  • Reused store shelving and fixtures;
  • Recycled content carpet; and
  • Interior finishes made up of low VOC emitting materials.

“By creating smaller stores we’re reducing our retail footprint, our energy footprint and our carbon footprint,” said Yalmaz Siddiqui, senior director of environmental strategy at Office Depot. “This store represents a new model for consumer engagement on sustainability.”

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