REAL ESTATE

American Girl to open first Seattle-area store

BY CSA STAFF

Seattle — American Girl said Wednesday it will make its Northwest U.S. debut as it opens a new store this summer at Alderwood Mall in Lynnwood, Wash.

According to a report by the Seattle Times, the Middleton, Wis.-based retailer, a division of Mattel, said it is taking 12,500 sq. ft. of space spanning the mall’s interior and outdoor Village.

The new store will replace several departed or relocated tenants, including Cold Stone Creamery, World Wrapps and Anchor Blue.

In addition to its standard merchandise fare of dolls, accessories, children’s clothing and books, American Girl said the new store will feature a 50-seat restaurant, doll hair salon and T-shirt design boutique.

The Alderwood location is one of two new American Girl stores planned for 2011. The other will be in Washington, D.C., this June, said the report.

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OPERATIONS

PlayNetwork expands with U.K.-based branch

BY CSA STAFF

Redmond, Wash. — PlayNetwork said Thursday it has launched into the European market and acquired Absolute Audio Systems Ltd., a U.K.-based provider of commercial media products and A/V systems integration services across Europe.

According to PlayNetwork, the U.K. office will strengthen its regional client support to all of Europe, the Middle East, Africa and India, by leveraging Absolute Audio’s A/V systems and service networks in Europe’s retail and leisure markets. The group will also add European creative to PlayNetwork’s catalog of entertainment media offerings, which include branded music, full video production, in-store/on-hold messaging, artist promotions, and retail advertising networks.

PlayNetwork currently supports entertainment media initiatives in 70 countries for clients such as Starbucks Coffee. According to the company, this is the next step in PlayNetwork’s plan to strengthen its global footprint through strategic partnerships and acquisitions reaching new markets and audiences.

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OPERATIONS

PeopleAnswers partners with RadioShack for talent assessment

BY CSA STAFF

Dallas — Talent software firm PeopleAnswers said Thursday that RadioShack Corp. will utilize the PeopleAnswers talent assessment software for all positions in nearly 5,800 company-operated stores and kiosks as well as corporate offices across the United States and Puerto Rico.

According to the company, RadioShack will use PeopleAnswers to prescreen, assess and hire job candidates for all positions including sales associates, store and district managers and corporate positions. With RadioShack attracting approximately one million job candidates per year, the web-based tool has the scale to evaluate candidates as needed, 24/7, integrate with job boards and track candidates’ progress through the application and hiring process, said PeopleAnswers.

“RadioShack is focused on strengthening our brand and growing our business. People make the difference in executing our growth strategy,” said Mary Ann Doran, senior VP human resources, RadioShack.

RadioShack has been using PeopleAnswers for approximately 18 months as a tool to help select and hire district managers nationwide. For the last year, the company has used PeopleAnswers to hire its store managers and sales associates.

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