MARKETING/SOCIAL MEDIA

Americans unsure of social media privacy

BY Dan Berthiaume

New York – Many Americans are unsure of the level of privacy afforded by social media communications. According to a new survey of 1,141 U.S. adults from research and consulting company YouGov shows that 57% of respondents did not think social media was a good method to send private messages.

In addition, older users are less likely to venture into the realms of private messaging than younger users. Two-thirds (67%) of 18-34-year-olds have used Facebook’s private messages compared to only 41% of those 55 and older.

Older users are also unsure about the status of messages. Twenty-seven percent of those aged 55 and older are not sure when their messages are private and when they are public compared to only 16% of 18-34-year-olds. Many people (50%) assume that any message, even if it starts as a private message, might be made public.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...
News

Reflexis partners with IBM on Watson-based task management

BY Dan Berthiaume

Dedham, Mass. – Reflexis Systems Inc. is developing an application made with IBM Watson called Reflexis StorePulse that will issue alerts and tasks to regional and local store managers, based on local event and weather information, among other data, to plan their locations accordingly. The application is aimed at helping to maximize sales by ensuring each store has its finger on the local pulse.

Reflexis StorePulse and Watson enable retailers to achieve an accurate picture of what is likely to happen at stores and provide a higher quality of associate, boosting customer engagement and leading to greater profit.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...
News

Micros introduces new tablet, engagement feature

BY Dan Berthiaume

Columbia, Md. – Micros Systems Inc. is introducing two solutions designed to allow retail and hospitality staff members to perform multiple activities from one device. The Micros MTablet E-Series operates on Microsoft Windows 8.1 Embedded Industry Pro in eight- and 11-inch versions, with the 11-inch version fully compatible with the Micros MStation base, providing staff the flexibility to be mobile or use it as a workstation option with full peripheral connectivity.

Optional sleeves for either MTablet size facilitate secure payment on the device.

The Micros Engagement feature offers a fluid touch experience with interactive live tiles that can display and promote content, connect to the loyalty program or external content feeds for guest entertainment, and take orders. It is also configurable and customizable for preference and can provide access to actionable data, analytics and tools for management staff.

"Mobility continues to be a consistent theme for technology in hospitality and retail,” said Russell Butler, senior VP of global research and development, Micros Systems. “In food & beverage, it is not enough to be able to just take an order on a device at a table. The guests want to be able to interact with the technology as well. Providing an exceptional guest experience goes beyond the quality of food and service, it includes the entire guest interaction."

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...