REAL ESTATE

A&P eyes future expansion with new store formats

BY CSA STAFF

Montvale, N.J. Great Atlantic & Pacific Tea Co. is looking to position A&P in the middle market, between the high-end supermarkets and the value-priced stores, with mid-level concepts geared toward price-conscious shoppers.(Newark Star-Ledger)

nj.com/business/index.ssf/2009/09/ceo_has_fresh_ideas_for_growth.html

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Walmart lends a helping hand to Hispanics’ education

BY CSA STAFF

BENTONVILLE, Ark. Walmart is celebrating Hispanic Heritage Month Sept.15 – Nov. 1 by launching the “La Mejor Herencia es una Buena Educacion” national campaign.

 The campaign is designed to ensure that those still underserved receive information and assistance necessary to gain access to a higher education. The campaign includes TV, radio, print and online advertising, enhancement of www.AhorraMasViveMejor.com and education-focused Walmart foundation grants.

AhorraMasViveMejor.com functions as a portal for parents and students interested in pursuing a college degree. Information and tools related to standardized tests and college placement exams, scholarship and financial aid, steps on choosing a college and tips on writing admission essays can be found in both English and Spanish. The site will be accessible throughout the year.

In addition to these programs, Walmart’s other Hispanic Heritage Month initiatives include a partnership between Sam’s Club and the U.S. Hispanic Chamber of Commerce to assist small business owners interested in strengthening their businesses. The nationwide contest, “Como Si,” will award 10 winners with a visit to Sam’s Club corporate headquarters in Bentonville, Ark. to learn practical tips on incorporating technology into their businesses, while improving their bottom line. The contest runs from Sept.15 to Oct. 15.

Please visit www.comosidoingbusinesstoday.com for more information.

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Walmart gets into family night

BY CSA STAFF

Walmart announced that throughout the month of September it will feature a new Family Night Center in its stores.

The Family Night Centers will include games, such as “Candy Land,” “Jenga” and “Monopoly” ranging from $8 to $18, family movies, such as Camp Rock and The Chronicles of Narnia: the Lion, the Witch and the Wardrobe, for $10 a pop, as well as a variety of snacks.

 

“With busier schedules and kids heading back to school, now is a great time to provide a dedicated place in our stores to give mom the savings and ideas to create fun, quality time for her family this fall,” said Laura Phillips, chief toy officer and SVP entertainment for Walmart. “Our Family Night Center is designed to provide an easy way to quickly design a complete family night experience.”

Walmart also is promoting its new focus on family night by offering tips from mom bloggers on its Web site, www.walmart.com/familymoments.

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