Barneys New York and Disney teaming up for Barneys’ holiday campaign
New York — Barneys New York and The Walt Disney Company are teaming up on Barneys’ 2012 holiday campaign at Barneys stores in a campaign called Electric Holiday.
The multi-platform initiative will combine fashion and fantasy, merging the creativity and magic of Disney with the wit and surprise of the legendary Barneys New York annual holiday campaign.
“The legendary characters and world created by Disney live in the active mind and memory of virtually every citizen of the world," said Mark Lee, Barneys New York CEO. "Barneys New York has been privileged to collaborate with Disney and its remarkable talents this holiday season on the Electric Holiday campaign, which places these iconic characters into the center of our fashion world."
Beginning in mid-November, the the store windows at Barneys flagship on Manhattan’s Madison Avenue will serve as the centerpiece of the Electric Holiday campaign in which an exclusive moving art short created by Disney artists, will be showcased amid a celebration of lights. The moving art will feature models inspired by Minnie Mouse and Mickey Mouse, as well as other iconic Disney characters as they star in a fantasy Paris runway show.
Disney also has created a modern, three-dimensional electric light show that will encompass the Madison Avenue store entrance and showcase the moving art housed within the windows. Original music will bring the show to life.
The Electric Holiday program and the Madison Avenue flagship’s windows will be unveiled on Nov. 14.
Fresh Market Q2 profit up 27%
GREENSBORO, N.C. — The Fresh Market Inc. said Wednesday that its second-quarter net income surged 27%. The company also lifted its profit outlook for the year.
For the quarter ended July 29, Fresh Market earned $13.3 million, up from $10.5 million in the same period last year.
Revenue rose 21% to $313 million as the number of shopper purchases rose 5% and the average amount spent rose 3%. Same-store sales rose 8%.
Cabela’s expands in Canada
SIDNEY, Neb. — Cabela’s is opening its second store in Saskatchewan, Canada in Regina. The 50,000 sq. ft. store will join the company’s Saskatoon location in fall 2013 or spring 2014. With this new store, Cabela’s will be in four locations inCanada.
The store is expected to employ more than 125 full-time and part-time employees, most of whom will come from Regina and the surrounding area.
“Thousands of people across the region share Cabela’s passion for adventure, and outdoor recreation is a huge draw in Regina, so this is a great fit,” said Tommy Millner, Cabela’s CEO. “Cabela’s has a strong contingent of customers across the region and this store will allow us to better serve them. We’re excited to take the next step.”
The store will be built in Cabela’s trademark style with an exterior of log construction, stonework, wood siding and metal roofing. The interior will be designed to surround customers in the outdoor experience with wildlife memorabilia and trophy animal mounts, as well as a mountain replica featuring North American game animals re-created in their natural habitat. It also will feature a Fudge Shop, Bargain Cave and thousands of products, including hunting, fishing and camping gear, outdoor clothing, gifts and furnishings.
Cabela’s Regina store will be an anchor tenant in the Grasslands Shopping Center, which is being developed by Harvard Developments and includes Lowe’s, Walmart, Golf Town and other businesses.
Currently, Cabela’s operates 38 stores across the United States and Canada.