Barneys New York and Disney teaming up for Barneys’ holiday campaign
New York — Barneys New York and The Walt Disney Company are teaming up on Barneys’ 2012 holiday campaign at Barneys stores in a campaign called Electric Holiday.
The multi-platform initiative will combine fashion and fantasy, merging the creativity and magic of Disney with the wit and surprise of the legendary Barneys New York annual holiday campaign.
“The legendary characters and world created by Disney live in the active mind and memory of virtually every citizen of the world," said Mark Lee, Barneys New York CEO. "Barneys New York has been privileged to collaborate with Disney and its remarkable talents this holiday season on the Electric Holiday campaign, which places these iconic characters into the center of our fashion world."
Beginning in mid-November, the the store windows at Barneys flagship on Manhattan’s Madison Avenue will serve as the centerpiece of the Electric Holiday campaign in which an exclusive moving art short created by Disney artists, will be showcased amid a celebration of lights. The moving art will feature models inspired by Minnie Mouse and Mickey Mouse, as well as other iconic Disney characters as they star in a fantasy Paris runway show.
Disney also has created a modern, three-dimensional electric light show that will encompass the Madison Avenue store entrance and showcase the moving art housed within the windows. Original music will bring the show to life.
The Electric Holiday program and the Madison Avenue flagship’s windows will be unveiled on Nov. 14.
Alliance Data Systems extends agreement with Samuels Jewelers
Dallas — Alliance Data Systems Corp., a provider of loyalty and marketing solutions derived from transaction-rich data, announced its retail services business has signed a multi-year renewal agreement to continue managing the private-label credit card program for Samuels Jewelers, which operates 104 stores under several banners.
Alliance Data will continue to provide Samuels Jewelers with a turnkey private-label credit card solution that offers cardholders flexible financing and payment options; exclusive cardholder offers; early event notices and invitations to cardholder-only events; and helpful reminders and savings offers for special occasions.
Alliance Data also will support Samuels Jewelers’ rebranding efforts for the Diamond Elite Card by redesigning card marketing collateral and reissuing card plastics this fall.
“Over the years, Alliance Data has helped us grow our cardholder base and drive sales,” said Michael Feinman, COO of Samuels Jewelers. “We look forward to continuing to work with Alliance Data to continue developing truly integrated credit and marketing solutions for our growing business.”
IHL Study: Self-checkouts on the rise
New York — Self-checkout technology continues to rise in importance at retailers in North America, according to a new study by IHL Group.
The 2012 North American Kiosk Study finds that self-checkout shipments are increasing 8% year to year, with self-checkout transactions exceeding $255 billion annually in North America. Kooking Transactions are growing better than 7% per year in North America, and expected to grow past $1.0 trillion by 2014.
The tracks the the shipments, installed base, and revenue turn through kiosks in 5 different categories: self-checkout, ticketing, check-In, postal, food ordering, and other kiosks (which is inclusive of DVD rentals). For more, visit ihlservices.com/ihl/