MARKETING/SOCIAL MEDIA

Beloved movie gets sequel treatment — with help from this retailer

BY Michael Johnsen

The countdown is on to the highly-anticipated U.S. debut of a sequel to the popular holiday-themed movie “Love Actually.”

Walgreens Boots Alliance, along with NBC and Universal, will bring back "Love Actually" back to the small screen with a short sequel set to debut May 25 during NBC's telecast of Red Nose Day. The short film is called "Red Nose Day Actually."

The sequel is set 13 years after the film first hit the big screen, and reveals what’s currently happening in the lives of its featured characters. Among the original film's cast members making a return are Bill Nighy, Colin Firth, Liam Neeson, Andrew Lincoln and Keira Knightley.

Red Nose Day started in the U.K., and is built on the foundation that the power of entertainment can drive positive change, and has raised more than $1 billion globally since the campaign’s founding in 1988. Walgreens Boots Alliance helped bring Red Nose Day stateside in 2015 with a mission to raise money and awareness to end child poverty, and has raised more than $60 million to date for the cause.

Red Nose Day 2017 takes place on Thursday, May 25. Money raised goes to the Red Nose Day Fund, which supports programs that keep children in need safe, healthy and educated, both in America and abroad. Beneficiaries include the Boys & Girls Clubs of America; charity: water; Children's Health Fund; Feeding America; Gavi, the Vaccine Alliance; National Council of La Raza; Save the Children; and The Global Fund.

Below is the initial video teaser touting the "Love Actually" reunion.

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DESIGN/CONSTRUCTION

Legendary outdoor gear retailer to open first urban store

BY Marianne Wilson

L.L. Bean is going to set up camp in Boston.

The Freeport, Maine-based retailer will open its first permanent, full-line store in an urban location in spring 2018, in the Seaport District of Boston. The store will feature active and casual apparel, outerwear, and footwear, as well as outdoor lifestyle gear curated for residents and visitors of Boston. At 8,600 sq. ft., the Boston outpost will be significantly smaller than Bean’s traditional retail footprint.

"As a company steeped in a rich New England history and heritage, Boston is like a home away from home for us,” Ken Kacere, senior VP and general manager of retail at L.L.Bean, said in a statement. “Amongst the bustling progress of the Seaport area, we know this is going to be a great location. The evolution that's taking place within the Seaport neighborhood is pretty exciting and we're glad to be a part of it with this very special L.L.Bean store.”

Bean currently operates three mall-based stores in Massachusetts, along with a 150-sq.-ft. kiosk at the Prudential Center in Boston, and a seasonal kiosk at the Natick Mall, Natick, Mass. It is scheduled to a 20,000-sq.-ft. location at Mashpee Commons, a mixed-use center in Mashpee, Massachusetts, this summer. Additional upcoming locations include a 15,000-sq.-ft. store at The Shops at Stonefield, in Charlottesville, Va., opening this summer, and a 22,700-sq.-ft. store at Pike & Rose, a mixed-used community in North Bethesda, Maryland, opening in the fall.

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C-SUITE

Williams Sonoma vet joins luxury home furnishings retailer

BY Marianne Wilson

The company formerly known as Restoration Hardware has added a longtime Williams-Sonoma executive to its executive team.

RH announced the appointment of Sandra Stangl as president of new business development. In the position, she will lead the development of future new business and growth strategies that will leverage RH’s proprietary multichannel platform.

Stangl joins RH after a 23-year career at Williams-Sonoma, where she ascended through the ranks of the company’s Pottery Barn division and played important roles in leading the conceptualization and development of the Pottery Barn Kids and Teen brands. In 2008, she was named president of Pottery Barn. Stangl resigned from Williams-Sonoma in March 2017.

“I’ve had the pleasure of previously working with Sandra for seven years, and have remained an admirer of her work leading the development and growth of the Pottery Barn collection of brands to nearly $3 billion as its President,” said Gary Friedman, chairman and CEO, RH.

Commented Stangl: “I’m thrilled to join the RH team, who I believe is reimagining and redefining the retail experience. I couldn’t be more excited to be contributing towards the continued growth of this dynamic company.”

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