REAL ESTATE

Bettie Page opens in Boston

BY Marianne Wilson

Las Vegas — Tatyana Designs opened its 10th Bettie Page store, on Newbury Street in Boston.

“We are confident that our new Boston location will track the success of our other nine company-owned outlets all located in prime ‘street’ or up-scale mall locations. We are looking at additional East Coast locations as we aggressively pursue our growth strategy," said Tatyana Designs co-CEO Jan Glaser.

Bettie Page, which targets 18-35 year-old, fashion-conscious women, specializes in contemporary designs inspired by the 1950’s and the iconic pin-up star Bettie Page.

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Apr-18-2013 10:19 pm

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Mar-31-2013 10:30 pm

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We are confident that our new Boston location will track the success of our other nine company-owned outlets all located in prime 'street' or up-scale mall locations. chatrandom

P.Lopez says:
Mar-31-2013 10:30 pm

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Jan-18-2013 12:29 pm

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OPERATIONS

Kate Spade New York announces new brand, new store

BY Katherine Boccaccio

New York — Kate Spade New York said Tuesday it is unveiling a new apparel and accessories brand, Kate Spade Saturday, which will officially launch in Japan in February 2013 through e-commerce at Saturday.jp and a flagship store in Tokyo.

The company said the brand, which is based on the spirit of Saturday seven days a week, is expected to launch exclusively online at www.saturday.com in the U.S. in spring 2013. A selection of product from the spring 2013 launch collection will be sold on fab.com prior to the U.S. launch.

Kate Spade Saturday is expected to arrive in Brazil through e-commerce and stores in early fall 2013, said the company.

To achieve its objective of having an innovative approach to retail both online and in-stores, Kate Spade partnered with digital agency Huge Inc. to produce a website that features product-focused editorial content integrated seamlessly throughout and includes fans’ tweets and images online.

For its retail spaces, Kate Spade Saturday worked with architects Work Architecture Co. to design a store concept that celebrates the social side of shopping while still keeping it a simple grab-and-go experience. iPads will be strategically stationed throughout the shop, featuring marketing messages, blog content, campaign videos and user-generated images. As a special nod to the brand’s American roots, flagship stores will each house a cafe featuring rotating American food vendors. New York City pretzel shop Sigmund’s Pretzels has signed on to partner with Kate Spade Saturday for the flagship in Tokyo.

“Through ongoing research, we saw an opportunity in the market to engage a new customer base – one that aspires to be a part of the Kate Spade New York brand. Kate Spade Saturday is born from the core values of Kate Spade New York, but is realized in a new and exciting way for this younger customer," says Craig Leavitt, CEO of Kate Spade New York.

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P.Lopez says:
Apr-03-2013 10:53 am

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To achieve its objective of having an innovative approach to retail both online and in-stores, Kate Spade partnered with digital agency Huge Inc. Chatrandom.com

P.Lopez says:
Apr-03-2013 10:53 am

To achieve its objective of having an innovative approach to retail both online and in-stores, Kate Spade partnered with digital agency Huge Inc. Chatrandom.com

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Feb-23-2013 03:57 pm

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FINANCE

Survey: Most e-commerce companies expect better holiday sales

BY Katherine Boccaccio

Dallas — A survey released Tuesday by Chase Paymentech, a subsidiary of JPMorgan Chase & Co., found that online companies are expecting the 2012 holiday shopping season to be better than last year.

According to the Chase Paymentech eHoliday Shopping Monitor, 59% of e-commerce companies surveyed expect better sales volume this season than in 2011, while almost half (47%) expect it to be better than pre-recession levels in 2007.

This survey arrives ahead of the Chase Holiday Pulse, which, for the seventh year, will present actual aggregated daily payment processing activity for 50 U.S. online retailers.

“E-commerce payment activity provides a unique window into the country’s economic health during the busiest shopping season of the year,” said Mike Duffy, president of Chase Paymentech.

Nearly half (45%) of the companies surveyed expect to see an increase in their e-commerce sales over last year, and 53% expect their e-commerce holiday sales to remain similar to last year. On average, these companies expect more than half (51%) of their holiday sales to come from e-commerce. While the e-commerce cash register rings, mobile commerce is expected to account for only 6% of holiday sales.

However, nearly half (45%) do not believe average ticket prices will change from last year and only 39%) expect average ticket prices to be higher.

Despite the expectations for a strong shopping season, the e-commerce companies surveyed expect that they will face some marketing challenges over the coming months. More than half (52%) indicated “reaching new customers” would be “significantly challenging,” followed by “offering competitive pricing” (25%) and “reaching return customers” (23%).

Of those who plan to use digital promotions, companies said Facebook (86%) and Twitter (70%) are the social media sites they plan to use most to reach customers.

The vast majority (65%) surveyed believe the 2012 shopping season will have a positive impact on the U.S. economy. Overall, 80% say the U.S. economy will either remain the same or improve over the next 12 months, compared with only 20% expecting conditions to get worse.

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