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Big Lots names Kmart exec as chief customer officer; will expand discounter’s digital presence

BY Dan Berthiaume

Columbus, Ohio – Big Lots has named Andrew Stein as senior VP, chief customer officer. Prior to Big Lots, Stein was a marketing executive at Kmart, where he served a number of roles leading up to his appointment as chief marketing officer in August 2011. Stein’s appointment is in line with Big Lots’ intent to expand its digital presence.

As chief customer officer, Stein will oversee all areas of consumer engagement and customer messaging, including marketing, advertising, brand development, and merchandise presentation. His responsibilities will include furthering the company’s brand recognition including: enhancing our Internet presence and further development of biglots.com, expanding the use of digital marketing and social media, and integrating the recently enhanced Buzz Club Rewards loyalty program. Stein will report directly to David Campisi, CEO and president of Big Lots.

“Andy has been an innovator in digital marketing strategies and multichannel communications,” said Campisi. “He brings a wealth of experience integrating e-commerce and omni-channel solutions into brick-and-mortar retail operations. His analytical approach to creative strategic thinking will add tremendous value to our efforts. We’re delighted to welcome him as a member of our executive leadership team."

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Report: Jones Group attempting deals with Sycamore Group, GIII

BY Dan Berthiaume

New York – The Jones Group is reportedly approaching deals to sell its business to Sycamore Group and GIII Apparel Group.

Sycamore Group is an Indianapolis-based real estate firm and GIII is a New York-based apparel licensor and manufacturer. Women’s Wear Daily reports sources indicate Jones Group is close to reaching agreements with both companies.

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Tiffany’s relaunches e-commerce site

BY Dan Berthiaume

New York – Tiffany & Co. is relaunching its Tiffany.com e-commerce site. The site includes enhanced zoom capabilities and several expanded sections.

Blue Book, the company’s collection of couture jewels, is showcased with scenes from the Tiffany Workshop where they are created, as well as an expanded engagement section with a gemologist’s video and review of Tiffany’s quality standards.

The site also allows users to choose a ring, specify carat size and skin tone and view it on a model’s hand; or download Tiffany’s Engagement Ring Finder app (for iPhone, iPad and Android), where they can select and share rings.

Also, The World of Tiffany section offers Tiffany Style, with the inside story on the newest jewelry designs, sharing space with Tiffany designers and videos. The Latest goes global, covering celebrity culture, Tiffany diamonds on the red carpet and the opening of Tiffany stores. Other features include the ability to view products in various dining and entertainment scenarios.

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