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Brick-and-mortar sales soar in spring

BY Staff Writer

San Jose – Brick-and-mortar retail sales soared during this past spring, according to new metrics from RetailNext. Using its in-store analytics platform to collect metrics on millions of shopping trips to department stores and specialty retailers nationwide, RetailNext studied and released its analysis of traffic, conversion, sales, and average transaction values (ATV) for the spring season, including the four holidays of Easter, Mother’s Day, Memorial Day and Father’s Day, as well as the days leading up to Father’s Day and Easter Sunday.

Following is a summary of the findings:

Easter Week (3/24 – 3/30): The week preceding Easter saw more traffic than a typical week’s pattern, peaking on Friday, March 29, when shopper traffic hit a 47% increase compared to a typical Friday. Easter Sunday itself saw sharp declines in traffic and sales (off 29% and 8%, respectively).

Week of Mother’s Day (5/5 – 5/11): Sales lifted sharply on Thursday through Saturday prior to Mother’s Day, as compared to a typical week. For these three days, sales were up an average of 14% from ordinary levels, suggesting that shoppers were focused on last-minute Mother’s Day purchases.

Week of Memorial Day (5/26 – 6/1): Memorial Day itself saw a 73% increase in traffic and a 59% increase in sales from a typical Monday. However, traffic on the following Saturday dropped 16%, compared to an average Saturday as shoppers chose non-shopping activities coming off the heavy retail period. RetailNext says this finding reveals the opportunity for retailers to shift non-essential activities away from the “must-win” days of Memorial Day weekend to the softer shopping weekend immediately to follow.

Week of Father’s Day (6/9 – 6/15): The week leading up to Father’s Day saw significant lift in traffic, conversion, and sales, peaking on Friday with a 32% sales increase from a typical Friday. This sustained surge in sales indicates a clear mission among shoppers seeking Father’s Day gifts. RetailNext advises retailers should note this trend in future years and create plans to capitalize fully on these highly motivated shoppers.

“The two drivers for changing shopping patterns around holidays this spring were gift giving and special events that changed when consumers hit the stores,” said Chitra Balasubramanian, VP of Insights, RetailNext. “The increased activity leading up to both Mother’s and Father’s Day represents a genuine boost to retailers, although as with previous studies we’ve seen those seeking gifts for women tend to shop later than those seeking gifts for men. If you attribute much of this uplift to people shopping for their spouses, one possible explanation is that men have a greater tendency than women to delay gift shopping until right before the holiday.”

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Mulberry seeks responsive supply chain

BY Staff Writer

Somerset, England – British fashion retailer Mulberry operates vertically, selling its own products through a chain of 110 stores. Needing to support this endeavor through improved customer service levels, higher operational efficiency and a more responsive supply chain, in first quarter 2013 Mulberry selected JDA demand and fulfillment solutions, which the retailer will deploy though the JDA cloud services offering.

Specific benefits Mulberry expects to obtain include timely product availability, reduction in manual processes and visibility of global inventory positions leading to a reduction of inventory levels across its supply chain.

“Supply chains are constantly evolving and changing,” said Tom Powell, head of the supply chain management project, Mulberry. “As a business we need to ensure that we have a stable platform to deliver our growth plans, ensuring long term scalability and continued operational excellence delivering a luxury product, service and experience to our customers. By selecting JDA to facilitate our supply chain, we will be well positioned to provide this service and deliver ongoing efficiencies and improvements.”

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J.Cowell says:
Jun-27-2013 05:39 pm

In that situation you need to cooperate more to be able make that business become productive... to those who are interested to help to be part of that company make some best method to settle for that kind of problem. get real twitter followers

J.Cowell says:
Jun-27-2013 05:39 pm

In that situation you need to cooperate more to be able make that business become productive... to those who are interested to help to be part of that company make some best method to settle for that kind of problem. get real twitter followers

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Rona closes 11 stores as part of restructuring

BY Staff Writer

Boucherville, Quebec – Canadian home improvement retailer Rona Inc. is closing 11 non-profitable stores as part of a broader restructuring plan. Rona will also reduce administrative, marketing, merchandising and distribution expenses and eliminate 125 administrative jobs. In February 2013, Rona cut 200 jobs.

Rona rejected an unsolicited $1.72 billion USD buyout offer from Lowe’s in August 2012.

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