Chockstone Announces New Credit- and Debit-Card-Based Loyalty Program
Portland, Ore. –– Chockstone Inc., a leading loyalty marketing and technology provider, announced SingleSwipe, a unique new identification program that allows credit- and debit-card companies and merchants to tie merchant loyalty programs to a customer’s existing credit or debit card.
Using credit and debit cards that consumers already carry in their wallets, SingleSwipe allows participating merchants to track their customers’ preferences and purchase history, and immediately provide savings and promotional offers most relevant to each customer.
Any branded card—American Express, Discover, MasterCard, VISA—can be used for SingleSwipe, assuming the merchant location accepts them as a form of payment. Cardholders register their credit or debit card(s) of choice, and use that card for both payment and loyalty transactions. Chockstone maintains and processes all data throughout its network and platform in compliance with the Payment Card Industry (PCI) regulations to ensure the privacy of credit-card numbers and transaction data. Merchants can safely and effectively reward points or offer relevant promotions to customers at the point of purchase.
Through a number of different ID methods, including rewards cards, personal phone numbers or credit-card information, Chockstone provides turnkey solutions for merchants to design and launch highly targeted point-of-sale (POS) promotions themselves through a Web-based Campaign Management Tool.
Giant Eagle alleges chocolate price fixing
PITTSBURGH According to reports, Giant Eagle has filed suit against a number of chocolate manufacturers, claiming that it was overcharged for products. The company alleges that during the period between 2002 and 2007, it was overcharged for $200 million worth of chocolate products.
The company has named some major players in the suit, including Hershey, Mars and Cadbury Schweppes. According to reports, the suit is not the first to claim overcharging by chocolate manufacturers.
Sears to sell more appliances at Kmart
HOFFMAN ESTATES, Ill. Sears Holdings, according to its annual report, plans to sell appliances at more of its Kmart stores and will open more dealer stores this year.
The company also said in its annual report filed with the U.S. Securities and Exchange Commission that it expects capital spending this year to be flat with last year’s level.
In the filing, Sears Holdings said it “will continue to explore opportunities to profitably cross-merchandise products and services” between its Kmart and Sears stores.
That includes continuing to roll out home appliances, such as those in Sears’ proprietary Kenmore brand, to more Kmart stores, Appliances, a category in which Sears is the dominant U.S. retailer, accounted for about 15% of company revenues during fiscal 2007, the filing said.
As of Feb. 2, the end of fiscal 2007, about 280 Kmart stores were selling major home appliances, the filing said. At the end of fiscal 2005, about 100 Kmart stores were selling Sears-branded products such as tools and appliances.
The company said it opened 40 dealer stores during fiscal 2007, and would open more in rural and urban areas this year. Sears has 857 dealer stores, which sell appliances, electronics, lawn and garden equipment, hardware and car batteries.