OPERATIONS

CraftWorks names Old Chicago president

BY Katherine Boccaccio

Chattanooga, Tenn. — CraftWorks Restaurants & Breweries, owner of the Old Chicago, Rock Bottom and Gordon Biersch banners among others, said Friday it has named Mike Mrlik as SVP of CraftWorks and as president of Old Chicago.

Mrlik is charged with leading Old Chicago’s brand refresh as 55 locations roll out a redesign with an emphasis on ramped-up service and experience.

Mrlik was previously president and CEO of Mr. Gatti’s pizza and held positions as VP of operations for Boston Market and COO of Einstein Noah Restaurant Group.

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REAL ESTATE

Epicure to anchor mixed-use retail at Gables Ponce

BY Katherine Boccaccio

Miami Beach, Fla. — Terranova Corp. said Friday that Epicure Gourmet Market & Cafe will open a 24,000-sq.-ft., ground-floor location at Gables Ponce, a mixed-use project located in Coral Gables, Fla.

Epicure, based in Miami Beach, will anchor the ground-floor retail of the 248-unit residential project being built by Gables Urban.

Phase I of Gables Ponce consists of a 10-story building with 248 luxury rental units, a parking garage, and 26,000 sq. ft. of ground-floor retail space. The building will open to an open-air plaza that will include Epicure’s outdoor cafe. Construction has begun on Phase II, which will add a 10-story building with 120 residential units atop 8,000 sq. ft. of office space.

Phase III of the project is in the planning stages, which will include more luxury apartments and approximately 19,000 sq. ft. of additional ground-floor retail.

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News

JustFab.com to make kids fabulous

BY CSA STAFF

EL SEGUNDO, Calif. — JustFab, a leading fashion-subscription e-commerce site and lifestyle fashion brand, has acquired children’s fashion brand and personalized e-commerce service, FabKids.

JustFab is headed by president and creative director Kimora Lee Simmons. FabKids was launched by ShopStyle founder and serial entrepreneur, Andy Moss, and mom and actress Christina Applegate, in August 2012.

The acquisition will give FabKids access to JustFab’s manufacturing, operations and marketing infrastructure, as well as its more than 10 million members. FabKids will also be able to leverage the fully integrated supply chain from source manufacturing to the fulfillment center in Louisville, Ky. FabKids is scheduled to launch its boys clothing line in the third quarter this year, and JustFab will offer the highly requested children’s category to its members.

"What we loved most about FabKids is that it has been very successful in a category that we were interested in and their business has many of the same great attributes as JustFab," said Adam Goldenberg, co-CEO of JustFab. "FabKids has a high repeat purchasing pattern, a low attrition rate and a passionate and engaged membership base. The businesses were primed to come together and expand the fashion-subscription marketplace."

"We are thrilled to join JustFab and have great respect for the leadership position they have established in fashion-subscription commerce," said Moss. "We are very excited to bring FabKids to JustFab’s 10 million plus members, and to take the FabKids brand to new heights, especially with the launch of Boys and International in the next year."

"Children’s apparel is a natural progression of our fashion brand, which has expanded from shoes and bags into denim and jewelry most recently. The opportunities for cross promotion among the brands are vast," said co-CEO of JustFab, Don Ressler. "Many JustFab members have daughters who are mini-fashionistas and the mothers of the FabKids girls love to spoil themselves with a little glamour."

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