REAL ESTATE

Cushman & Wakefield New Jersey team gains three new leasing assignments

BY Katherine Boccaccio

East Rutherford, N.J. — Cushman & Wakefield’s retail team in New Jersey has taken on three new leasing assignments, with projects spanning the Northern New Jersey market, in Morris, Essex and Hudson counties.

In Chester, the team is spearheading an effort to refine and enhance the tenant mix at The Streets of Chester Shopping Center, a 104,000-sq-ft. lifestyle center tenanted by White House | Black Market, Chicos, Gap, Banana Republic, Ann Taylor, Talbots, Charming Charlie’s, Country Curtains, Plow & Hearth and Elements Salon, in addition to several other national brands.

In Montclair, the team has been selected to market the retail component at Valley & Bloom, a mixed-use redevelopment under construction at 638 Bloomfield Ave. The project will include 25,500 sq. ft. of street-level retail space, along with multifamily and professional office components in two buildings.

The team also is marketing 12,000 sq. ft. of street-level retail at Newport’s 499 Washington Blvd., in Jersey City. The 600,000-sq.-ft. office tower is located in Newport, the well-known, 300-acre mixed-use Hudson River waterfront development.

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Nordstrom expands SJP collection

BY CSA STAFF

Nordstrom’s Sarah Jessica Parker line of handbags and shoes will be sold in five more stores this fall, bringing the total number of stores carrying the collection to 30.

The company announced Monday that locations in Troy, Michigan; Bellevue, Washington; Skokie, Illinois; Austin, Texas; and Newport Beach, California would start carrying the film and TV star’s products. To accompany the expansion, Parker will tour three malls from Aug. 21-23 to promote her line.

Among the collection are the $375 Blyth Pump, named after the actress Blythe Danner, and the Serge Bootie, which sells for $455 and is named after a hair stylist with whom Parker worked for 14 years. The line also includes handbags that retail for between $220 and $495.

Nordstrom operates 271 stores in 36 states, including 117 full-line stores, 151 Nordstrom Racks, two Jeffrey boutiques and one clearance store.

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Heinz partners with Little League

BY CSA STAFF

As Little League Baseball and Softball turns 75, the Heinz has been named the league’s official condiment and will play a role in upcoming events.

“We are excited to welcome Heinz into the Little League family," Little League VP of Marketing and Strategic Partnerships Liz DiLullo Brown said. "Little League strives to find partners who not only fit our mission, but also meet the needs of our local leagues and their families. A concession stand staple, Heinz is one of the most recognizable names in the industry, and their products have been a part of baseball and softball for generations. We look forward to working with Heinz to make this a successful relationship."

The company will be featured at the Little League Baseball World Series, which runs through Aug. 24 in South Williamsport, Pennsylvania and is running TV adds on ESPN networks airing the event.

“Both Heinz and Little League have a long-standing history of bringing enjoyment and happiness to families,” Heinz Ketchup Brand Manager Joe Giallanella said. "We’re excited about the opportunity to work with Little League. We share their commitment to inspire young athletes to reach their potential on and off the field."

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