ECOMMERCE

CVS launches interactive Web and mobile features

BY CSA STAFF

Woonsocket, R.I. CVS/pharmacy announced it has added innovative new features to CVS.com to enhance the user experience by providing instant access to prescription management tools, important health information and customer savings.

CVS.com Mobile is designed to provide customers with a secure, on-the-go pharmacy resource to find store locations and refill, transfer and manage prescriptions. CVS/pharmacy has also expanded its online capabilities by introducing Savings Central and Virtual Gift Cards features.

“The new CVS.com Mobile site is a helpful resource for customers who rely on real-time access to their medication history, drug information or simply need help with driving directions or a phone number to a nearby CVS/pharmacy or MinuteClinic,” said Helena Foulkes, chief marketing officer of CVS Caremark. Additionally, Savings Central provides users with a one-stop online destination for information on healthcare savings, deals and discounts. These new features, along with the addition of Virtual Gift Cards, are examples of how we are continuing to enhance the customer experience, both in-store and online.”

CVS.com Mobile also makes it simple for busy customers to refill or transfer prescriptions quickly and effortlessly, access detailed pharmaceutical information and view their prescription history. The new mobile site features a Drug Information Center allowing rapid access to critical details about medication management, including instructions for use, dosing information, side effects and relevant safety warnings.

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Tiny Tillia launches gift line for BabiesRUs.com

BY CSA STAFF

LOS ANGELES Tiny Tillia Signature has launched a new line of gift sets exclusively created for BabiesRUs.com.

The collection ranges from $19.99 to $39.99 and includes bublle bath, detangler, bath mitt and hand sanitizer. It is available on Babiesrus.com beginning this fall.

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Walmart works to maintain price leadership

BY CSA STAFF

BENTONVILLE, Ark. Walmart is working to maintain its price leadership by announcing that will offer deep discounts on thousands of items through the holiday period.

“Many of these prices represent the lowest we’ve offered in years, because we know these are tough times for American families,” said Eduardo Castro-Wright, vice chairman, Wal-Mart Stores. “We made a purposeful decision to focus initially on everyday staples as well as items that often require larger spending commitments in preparation for Thanksgiving and Christmas.”

The retailer announced that it well lower prices on select frequently purchased or popular toys, including ground beef, bananas and board games, in addition to offering it’s everyday value on other items.

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