REAL ESTATE

Denny’s to open fast-casual format

BY CSA STAFF

New York City Denny’s Corp. will debut its new fast-casual concept, Denny’s Cafe, on Nov. 3, in Orange, Calif.

The 3,000-sq.-ft. format is designed to offer a smaller version of the traditional Denny’s experience, with a more streamlined menu, counter service ordering, and a smaller real estate footprint that allows for easier entrance into urban markets.

“Denny’s Cafe was designed as a real estate solution to fit locations where we otherwise can’t get to with our traditional brand,” said David Demers, director of development projects and services for Denny’s Corp., Spartanburg, S.C., in a report on NRN.com. “After doing some real-estate analysis, we found there were up to 700 locations — in densely suburban and urban locations that we could get into with this fast-casual concept.”

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Macy’s launches grab-and-go gift shops

BY CSA STAFF

NEW YORK – Macy’s announced the creation of grab-and-go "gift shops" in 400 stores and on macys.com.

According to the company, the new main floor "gift shops" will offer a one-stop gifting destination featuring limited-edition gifts exclusive to Macy’s, including the latest techie gadgets, stylish apparel and accessories for you and your pets, hot beauty finds and chic home goods.

"This holiday season we’ve acknowledged our customers’ need for grab-and-go shopping and taken the idea of gift giving to the next level with branded shops featuring trendy and affordable product in a range of categories and pre-packaged gifts," said Martine Reardon, executive vice president of Marketing for Macy’s. "In addition to the great fashion and accessories that customers shop us for each holiday season, this year Macy’s star-studded list of designers, international gifts and hot products for holiday will offer our customers clever and unique ideas for their holiday gift lists."

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Survey: Consumers spending more for holiday, but still cautious

BY CSA STAFF

NEW YORK – Deloitte reported that six out of 10 (62%) of its holiday survey respondents plan to spend more or the same on the holidays, a 11 percentage point rise from Deloitte’s 2009 holiday survey and the highest level since 2006.

Thirty-nine percent of those surveyed expect the economy to improve next year, down from more than half (54%) who anticipated an improvement at this time last year.

Feelings about the economy have lead consumers to be more cautious about spending, Deloitte reported. Nearly three-quarters (73%) plan to change the way they shop this holiday season in an effort to save money. Almost half (46%) of those surveyed intend to purchase more gifts with cash than they have in the past, and 36% say they have permanently cut back the amount of money they spend.

Consumers’ total anticipated holiday spend this year rose slightly to $1,160 from $1,145 in 2009 on gift and non-gift categories that include socializing away from home, entertaining, non-gift clothing, and home/holiday furnishings, Deloitte reported.

Once again, gift cards will be a popular gift item, however the total number of cards that consumers plan to buy slipped to five, from 5.4 in 2009.

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