Disney-inspired Starbucks opens at Downtown Disney
Seattle — Starbucks has opened up its first company-operated store on a Disney property, at Downtown Disney in Anaheim, Calif. The 5,600-sq.-ft. store is the first of several company-operated locations that are scheduled open across Disney properties in the United States.
The new Downtown Disney location brings one of Starbucks most engaging experiences to customers with technology and content designed specifically for the store. This includes introducing customers to the Starbucks story via a 10-ft. video installation that shows images of places where Starbucks grows and harvests its coffee beans.
The location also features a first-of-its-kind interactive digital chalkboard that customers, including children, can draw and write on. The touch-screen acts like a mirror. When a customer sits in front of it, his or her image is projected on the screen as a chalk painting.
“The store’s coffee passion wall video is rendered to look like an animated painting or drawing,” said Bill Sleeth, Starbucks’ VP of design for the Americas. “That handcrafted look is a reflection of the handcrafted beverages we serve every day around the world. Disney and Starbucks challenged each other and the result is a beautiful, unexpected gathering place.”
The new store, built to LEED (Leadership in Energy and Environmental Design) standards, was built reclaimed wood siding. It also boasts an outdoor patio designed around a large tree. A living, green wall with more than 1,000 native plants in the shape of a coffee cup serves as a backdrop.
“This store is a reflection of two iconic brands coming together to offer their customers the kind of high quality experience they expect in a way that embodies the unique passion of each,” said Arthur Rubinfeld, chief creative officer and president, global innovation for Starbucks. “Collaborating with Disney offered us the opportunity to create a unique moment of connection for our customers in a way that evokes the magic that their guests expect.”
During the next year, Starbucks and Disney will 0pen five more Starbucks operated-stores, including, two Starbucks-operated locations at Downtown Disney at the Walt Disney World Resort in Florida.
Uniqlo to enter Pennsylvania
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New York — Uniqlo will open its first Pennsylvania store on May 16, at King of Prussia Mall, in King of Prussia. In the fall, the Japanese retailer will open a flagship in downtown Philadelphia. The openings are part of the brand’s 2014 U.S. expansion efforts, including openings in new cities and the surrounding regions of Philadelphia, Boston and Los Angeles, and more store openings in Northern California, Connecticut, New Jersey, and New York.
Uniqlo has opened a pop-up store in King of Prussia Mall, which will remain open through April 27. The temporary store will feature a rotating selection of Uniqlo apparel.
“We are incredibly excited to continue our expansion into the Pennsylvania area,” said Larry Meyer, Uniqlo USA CEO and Fast Retailing group senior VP. “We are always looking to grow the Uniqlo brand and our customer base, and there is no better way to do that than to bring the Uniqlo experience to more and more people throughout the United States.”
Uniqlo has more than 1,200 stores around the globe, with17 stores in the United States.
DSW opens new store in Iowa March 20
Columbus, Ohio – DSW Inc. opens a new store in Davenport, Iowa on March 20. As of March 20, DSW will operate 398 stores in 42 states, the District of Columbia and Puerto Rico.
DSW Rewards is a free loyalty program in which customers earn certificates toward future DSW purchases and receive special member-only offers. Customers can also participate in a Shoe Lover community on Facebook to receive exclusive offers and giveaways.