Dunkin’ Brands to open 27 new locations in Louisiana
Canton, Mass. — Dunkin’ Brands Group said Tuesday it has signed agreements to develop 25 new Dunkin’ Donuts and two Baskin-Robbins in Louisiana over the next several years.
Cities targeted for development include Baton Rouge, Shreveport and New Orleans.
"The state of Louisiana has been a priority growth market for Dunkin’ Brands in 2011 and we’re excited to expand our footprint in Baton Rouge, Shreveport and New Orleans," said Grant Benson, VP franchising and market planning, Dunkin’ Brands.
Dunkin’ Donuts said it is also looking to develop restaurants in Lake Charles, Lafayette, Monroe and Alexandria.
CiCi’s Pizza selects strategy partner to add 500 restaurants over 8-10 years
Coppell, Texas — CiCi’s Pizza said Tuesday it has partnered with strategic site modeling company Birchwood Resultants to add another 500 restaurants in the next eight to 10 years.
Birchwood Resultants has already begun developing CiCi’s new site model after conducting more than 22,000 guest surveys at 98 restaurants in 26 states, as well as site surveys to assess signage, co-tenants, site visibility and traffic patterns. The site model will also include competitive analysis and recessionary metrics. The model is in development now for full launch in January 2012.
"CiCi’s partnered with Birchwood Resultants to maximize our growth potential with a robust and easily updated site model that will help current and future CiCi’s franchise partners succeed," said CiCi’s Pizza chief development officer Bill Spae.
Pendleton teams with Micros-Retail to redesign website
Westboro, Mass. — Micros-Retail, a division of Micros Systems, announced Tuesday that Pendleton has selected it to redesign and re-launch pendleton-usa.com.
Pendleton’s updated e-commerce presence will utilize Micros-Retail’s Open Commerce Platform, a Java-based commerce framework that can accommodate a variety of integration points including catalog functionality, content management and reporting capabilities. The redesigned site showcases the collections in a full-screen view, introduces a ratings and reviews system, invites users to explore the new "Pendleton Threads" blog, and provides a destination for editorial content and inspiration.
"We require a very design-forward look to illustrate the craftsmanship of our products while at the same time providing our shoppers the opportunity to join the conversation regarding the brand," said Peter Bishop, Pendleton VP marketing. "Micros-Retail has an exceptional creative and user experience team within its Fry division, and the approach developed was perfect for our site."