Dunkin’ Donuts looks to expand West
New York City — Dunkin’ Donuts is looking to expand in the western part of the country. The chain said it is actively seeking franchisees for parts of Colorado, Texas, Nebraska, Oklahoma and New Mexico, regions in which the Dunkin barely has a presence.
To entice would-be franchisees, the company will offer reduced royalty fees and extra money for local advertising.
Dunkin’s parent company, Dunkin’ Brands Group, went public in July, saying it wanted to pay down debt so it could expand outside New England to other parts of the country and abroad.
Electronic Arts makes retail debut with EA Sports Experience
New York City — Videogame maker Electronic Arts has entered the retail arena, opening the EA Sports Experience store, at the Charlotte Douglas International airport, Charlotte, N.C. It will open two additional U.S. airport locations by the end of 2011.
The store sells EA Sports’ games and branded apparel, as well as gear from local sports teams. It features televisions with live sports programming, comfortable seating and electrical outlets to charge portable devices. Customers can also play their favorite EA Sports video games.
“With a passionate local sports fan base and more than 20 million flyers traveling through the Charlotte Douglas International airport each year, this was an ideal location to open this venue,” said Christopher Erb, VP brand marketing, EA Sports. “We’re excited to extend our brand and products to new audiences by providing unique and premium experiences for consumers.”
Additional EA Sports stores are planned to open at the Salt Lake City International Airport in October and the Will Rogers World Airport in Oklahoma City in November.
“Paradies is proud to begin its exclusive partnership with EA Sports,” said Gregg Paradies, president and CEO. “We look forward to expanding our relationship with this innovative brand to offer customers a true interactive experience, unlike any other found in airports today.”
Banana Republic opens first store in Russia
San Francisco — Gap has opened its first Banana Republic store in Russia, in Moscow’s AfiMall City. In related news, the company will open its first Gap store in Belgrade, Serbia, on Friday.
“We are very proud to not only be introducing Banana Republic to Russia, but also opening our 200th franchise store,” said Stephen Sunnucks, president, international, Gap. “This is a significant landmark for our goal of growing our franchise store base to 400 by 2014.”
The Serbian store will be managed under a franchise deal with The Marinopoulos Group.