MARKETING/SOCIAL MEDIA

Dunkin’ Donuts tops Brand Keys loyalty index

BY Dan Berthiaume

Canton, Mass. — For the eighth consecutive year, Dunkin’ Donuts has been ranked number one in customer loyalty in the coffee category by the Brand Keys Customer Loyalty Engagement Index. Dunkin’ Donuts was also ranked number one in customer loyalty in the packaged coffee category for the second consecutive year.

In both categories, Dunkin’ Donuts earned one of the highest scores for meeting customer expectations across all 64 categories and 555 brands ranked in the Index. Brand Keys’ Customer Loyalty Engagement Index recognizes the brands that receive the highest loyalty and engagement assessments and surpass competitors for "delighting" customers. In the coffee restaurant and packaged coffee categories, consumer preferences were based on consistently meeting customer expectations for taste, quality, service and brand value.

"Being recognized by Brand Keys for coffee customer loyalty eight straight years is an accomplishment that speaks directly to the hard work and dedication of our franchisees and crew members, who provide our guests with great service and great value all day, every day," said John Costello, Dunkin’ Brands president, global marketing and innovation. "From keeping people running with a wide variety of food and beverages served fast and fresh, to introducing exciting technologies like our Dunkin’ Mobile App and new DD Perks Rewards program, our brand is committed to delivering a superior customer experience."

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FINANCE

Cabela’s names financial exec to board

BY Dan Berthiaume

Sidney, Neb. – Cabela’s Inc. has named Donna M. Milrod to its board of directors. Milrod has been the chief administrative officer of The Depository Trust & Clearing Corporation (DTCC) since October 2012, with responsibilities for DTCC’s finance, operations, regulatory relations, business continuity, vendor management, and security functions.

Prior to joining DTCC, Milrod served as deputy CEO of Deutsche Bank North America (DBA) from 2009 to October 2012. Milrod joined Deutsche Bank in September 1999 and held a number of other senior positions at the company, including assistant treasurer of the Americas. In addition to joining Cabela’s board, Milrod has been appointed to the board of directors of World’s Foremost Bank, Cabela’s wholly-owned bank subsidiary.

“Donna is a proven leader and brings a wealth of regulatory, finance, and capital markets experience,” said Tommy Millner, Cabela’s CEO. “The board and Cabela’s will greatly benefit from Donna’s insights and knowledge.”

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News

The Home Depot Canada prepares for spring

BY CSA STAFF

The Home Depot Canada is currently hiring 6,300 employees across all 180 locations to support its busiest season — spring.

"Spring gives us the opportunity to find the best associates, who are passionate about customer service," said Bill Lennie president, the Home Depot Canada. "From Vancouver to St. John’s, we are about building meaningful, sustainable careers."

The Home Depot Canada has 500 career events scheduled across Canada. In addition, the retailer will host its very first National Hiring Day Wednesday, Feb. 12, from 4-8 p.m. at all Home Depot Canada locations. Potential candidates are invited to attend to learn more about available employment opportunities.

The company is hiring full-time, part-time and seasonal positions, such as sales associates, cashiers, design professionals, department supervisors and night operators. Job opportunities are available on a market-by-market basis and are based on individual store needs.

"The Home Depot Canada lives by its core values, including taking care of its people," said Kim Forgues, VP, human resources, communications and sustainability, the Home Depot Canada. "That’s why we continue to invest in our 28,000 associates across the country. We want to ensure our customers continue to receive the value they deserve, while being provided with first class customer service."

The retailer also encourages job seekers to visit the career website at www.homedepot.ca/jobs to view all current openings and scheduled career events.

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