MARKETING/SOCIAL MEDIA

Dunnhumby launches new venture to invest in retail tech start-ups

BY Marianne Wilson

Boston — Marketing analytics firm Dunnhumby Tuesday announced it has launched Dunnhumby Ventures, an investment firm that will focus on financing retail technology start-ups.

The company said the new venture will fund startup businesses that are embracing data for innovations along the consumer’s path to purchase. Average initial investments will be $100,000 to $500,000.

“We are looking for retail’s game changers,” said Dave Balter, global head of investments at Dunnhumby, who will lead the new operation from Boston. “We want to partner with those who are willing to do something no one has done before. We want nothing less than to reinvent retail.”

One of the first companies selected for Dunnhumby Ventures’ portfolio is InfoScout, a San Francisco-based start-up. InfoScout’s real-time analytics panel gives brands a comprehensive view of customer behavior, by item, across all retailers. The company’s mobile apps incentivize shoppers to share information about their everyday purchases with InfoScout, generating insights for the company’s brand clients, which include Procter & Gamble, Nestle, and Unilever.

Dunnhumby is owned by British-based retailer Tesco PLC.

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REAL ESTATE

Academy Sports + Outdoors to enter Memphis area

BY Staff Writer

Katy, Texas — Academy Sports + Outdoors will open its first Memphis-area store on Sept. 27, in Collierville, Tenn. In conjunction with the opening, Academy has signed a multi-year partnership with The University of Memphis and its athletics multimedia rights holder, Tiger Sports Properties.

The new 73,000-sq.-ft. Collierville store will be Academy’s eighth store in Tennessee.

Academy currently operates 166 stores throughout Alabama, Arkansas, Florida, Georgia, Kansas, Louisiana, Mississippi, Missouri, North Carolina, Oklahoma, South Carolina, Tennessee and Texas.

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REAL ESTATE

Mom’s Organic Market to debut in Pennsylvania

BY Marianne Wilson

Rockville, Md. — Mom’s Organic Market is opening its first Pennsylvania store, in Rosemont Square, Bryn Mawr, which is located outside of Philadelphia.

"If this store is successful, it will be pivotal in giving us the confidence to expand throughout the region, and possibly further into the Northeast,” said Scott Nash, the founder and CEO of Mom’s, which currently operates 10 stores in the Washington/Baltimore area. “We believe that the more Mom’s stores there are, the better off the world will be … we know of no other retail chain that is as environmentally responsible as we are. We have one purpose — to protect and restore the environment. Through our actions and leading by example, the more stores we have, the more we can accomplish our purpose."

The new store will offer a large variety of organic and unique grocery items, including bulk foods, gourmet cheeses, local and organic meats, sustainable seafood, gluten-free foods, supplements and body care products, environmentally friendly household goods, and pet products. It will also feature an all-organic sit-down eatery featuring salads, steam bowls, fresh juices, sandwiches, and specials.

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