STORE SPACES

Earth-friendly ecoATM kiosks trade used electronics for cash

BY Marianne Wilson

San Diego — EcoATM, a start-up known for its innovative kiosks that fully automates the buy-back of used mobile phones and other portable electronics, has made its first major expansion outside of California by installing 28 kiosks in malls throughout Texas. The automated kiosks, which are typically located in malls and grocery stores, allow people to exchange their used or broken electronics, ranging from iPhones to MP3 players, for cash.

“Over the past three years of testing the kiosks in California, ecoATM has seen tremendous consumer response, because we have created a kiosk that has two important features: it offers instant cash payment just like an ATM, and it is convenient and easy to use. No other buy-back or recycling systems have achieved this,” said Tom Tullie, chairman and CEO of ecoATM.

The ecoATM kiosk network has already paid out millions of dollars to hundreds of thousands of customers for their old electronics, and in the process saved our landfills from hundreds of thousands of potentially toxic electronic devices. EcoATM finds second homes for three-fourths of the collected devices and responsibly recycles the rest to reclaim the rare earth metals.

The 5-ft. high ecoATM kiosk uses cameras, artificial intelligence and proprietary to recognize devices. It assesses the physical and electrical damage to the device, and then gives a cash offer.

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T.Stone says:
Apr-22-2013 06:43 am

finds second homes for
finds second homes for three-fourths of the collected devices and responsibly recycles the rest to reclaim the rare earth metals. Denica

T.Stone says:
Apr-22-2013 06:43 am

finds second homes for three-fourths of the collected devices and responsibly recycles the rest to reclaim the rare earth metals. Denica

P.Lopez says:
Mar-31-2013 10:50 pm

ChatRandom
The automated kiosks, which are typically located in malls and grocery stores, allow people to exchange their used or broken electronics, ranging from iPhones to MP3 players, for cash. ChatRandom

P.Lopez says:
Mar-31-2013 10:50 pm

The automated kiosks, which are typically located in malls and grocery stores, allow people to exchange their used or broken electronics, ranging from iPhones to MP3 players, for cash. ChatRandom

D.Spencer says:
Mar-16-2013 09:10 pm

I am so glad that the renewal
I am so glad that the renewal and recycling concept has gained so much popularity. This comes as a solution to waste and less cautious consumer behavior. This comes as a way of saving our resources and when I say this, I mean all kinds of resources. I mean, you can trade your old boat for a new one on a small and affordable bargain very easily these days.

D.Spencer says:
Mar-16-2013 09:10 pm

I am so glad that the renewal and recycling concept has gained so much popularity. This comes as a solution to waste and less cautious consumer behavior. This comes as a way of saving our resources and when I say this, I mean all kinds of resources. I mean, you can trade your old boat for a new one on a small and affordable bargain very easily these days.

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Musician P!nk to be newest face of CoverGirl

BY CSA STAFF

HUNT VALLEY, Md. — Procter & Gamble’s CoverGirl has partnered with musician P!nk, who recently wrapped her first print advertising campaign with the brand, which will debut in fall.

“P!nk is a powerful and provocative role model, who has always been an advocate of individualism and making no apologies for who you are,” stated Esi Eggleston Bracey, VP and general manager for CoverGirl Cosmetics. “That combination of irreverence and integrity is exactly what the CoverGirl brand loves about her and identifies with. We have admired P!nk’s art and her attitude for years. We love the energy and confidence that she radiates, and the fact that inside and out she’s as cool as she looks. She’s an awesome addition to our CoverGirl family.”

Throughout her career, P!nk has built a reputation for being a fearless, fun innovator; sSo it’s fitting that later this fall, as the first chapter of her CoverGirl story, the singer will be the face of a bold new mascara innovation from the brand. In the months ahead, P!nk will debut many more new beauty looks on her lashes, lips and everything in between.

Since its introduction in 1961, the CoverGirl brand has been a pioneer in providing women with the makeup tools to rock their everyday cover moments. The long list of famous CoverGirls has included Christie Brinkley, Cheryl Tiegs, Rachel Hunter, Tyra Banks, Niki Taylor and Molly Sims. The current roster of CoverGirls includes such icons as Sofia Vergara, Queen Latifah, Drew Barrymore, Ellen DeGeneres, Taylor Swift and Canadian Olympian Mary Spencer.

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Klum to serve as face of Jordache

BY CSA STAFF

NEW YORK — Supermodel Heidi Klum will serve as the face of Jordache’s latest ad campaign.

Shot by photographer, director and longtime Klum collaborator, Rankin in New York City, the ad features Klum, clad in Jordache Jeans, dancing to a sequence choreographed by Emmy award winner and ever-popular judge and contributing choreographer for Fox’s hit TV show "So You Think You Can Dance," Mia Michaels. This is the third time Jordache has selected Klum to be featured in their ad. The multifaceted campaign will include a national television commercial and print ad that will run beginning in mid August.

"We are thrilled to be working with Heidi Klum once again," says Liz Berlinger President of Jordache. "Heidi is beautiful, and incredibly talented, with a vivacious personality – she is a great fit for Jordache. She represents the heart of Jordache – iconic fashion, family values, approachable style and grace. We had such a positive experience working together on the last campaign and look forward to Heidi as the face of Jordache for our jeans line. We are excited to be able to provide our customers with the latest styles and colors of jeans, at great prices."

Jordache jeans are available exclusively at Walmart stores.

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