eBay Launches ‘Neighborhoods’ Feature
San Francisco, eBay launched its own version of a social-networking service on Wednesday. The “Neighborhoods” feature encourages users to post photos, product reviews, tips and responses—creating a more visual and interactive experience than eBay’s text-based discussion forums.
The move is one result of a broad reorganization strategy started in late 2006, when eBay’s growth rate began to slow.
Talbots hires consulting firm for brand focus
HINGHAM, Mass. Talbots announced today that it is has retained a leading global business consulting firm to help assess the company’s brand positioning.
“The decision to evaluate the positioning of our brands in the marketplace is one of the important initiatives that our team is undertaking,” said Trudy Sullivan, president and ceo of Talbots. “Talbots remains a strong brand that resonates powerfully with our customers, and the insights derived from these efforts will help us to build on that strength to keep our brand relevant, fresh and consistent.”
In addition to finding new branding opportunities for Talbots, the company reported that the consulting firm will also help with operating matters, store growth, productivity, non-core concepts, and distribution channels. The consulting engagement is expected to be completed by the first quarter of fiscal 2008.
H-E-B enters recycling partnership in Houston
HOUSTON H-E-B and Abitibi-Consolidated, one of the largest recyclers of newspapers and magazines in North America, are joining forces to offer more recycling opportunities to Houston area residents.
Under a new public/private recycling partnership with the city of Houston, the Texas-based grocer H-E-B will place 84 recycling containers at store properties located throughout the Greater Houston region. Abitibi- Consolidated will collect and weigh the recycled materials and directly pay the local affiliates of Keep Texas Beautiful based on the company’s per weight pay scale.
“Abitibi-Consolidated is dedicated to making recycling a part of everyone’s daily routine,” said Abitibi-Consolidated recycling division vp, Sylvain Yves-Longval. “By offering collection containers at participating H-E-B store locations, we are providing an easy and convenient option for citizens in the Greater Houston region to drop off their recyclables.”
According to the company, the recycling partnership with H-E-B marks the first time Abitibi- Consolidated has committed to a multi-site arrangement with a singular private entity to collect multiple materials.