REAL ESTATE

Edens picks finalists in annual student Retail Challenge

BY Michael Fickes

New York — Retail developer Edens has selected four finalists for its annual Retail Challenge, a nation-wide student competition for the most compelling new retail concept. The announcement of the winner kicks off this year’s smART: The Art of Retail conference.

Both the Edens Retail Challenge and smART aspire to incubate new ideas, share knowledge and identify the next generation of industry thought leaders.

“At Edens we see a new retail equation emerging,” said Jodie McLean, Edens president and chief investment officer. “Today’s most successful retailers blend irresistible goods or services, a sense of place, e-commerce, and new ways of engaging consumers through social accountancy, and community engagement. The Challenge and smART help us bubble up new concepts and put a face on the industry’s next generation.”

The 2013 Edens Retail Challenge winners are open for business: Follain, a curated selection of healthy, wholesome skincare and beauty products in Boston, Mass. and Artis, a premium, live-roast coffee concept featuring an educational, in-person coffee brewing experience in Berkeley, Calif.

This year’s challenge attracted 72 participants from 25 schools. After three rounds of competition and six months of reviews, mentoring and pitch polishing, the four finalists are:

Cote-Armour is a clothing line and artist collective created by students from Columbia University. The concept was inspired by the pulse and vibe of New York City’s art, music and youth scene. The company’s slogan, Gnarly Never Dies, reflects the Cote-Armour lifestyle – young and free, living for music festivals, creating art, and dreaming big.

Pragma is a fashion retailer created by students from the Wharton School of the University of Pennsylvania. It offers practical, high-quality clothing that can be worn to the office, out to dinner and on a business trip to on-the-go women. The line features innovative, travel-friendly (no-iron) apparel that folds into a built-in, drawstring pouch, making it easy to stow and go.

Joe Cuts is a mobile hair salon created by students from Babson College. The concept brings the haircut to busy college students through a mobile store and reservation app.

Kitschoppe, from Yale University students, helps expert do-it-yourselfers and uninitiated crafters design their projects before a communal backdrop. Kitschoppe seeks to provide the artistic and social outlet young people crave in budding urban metropolises.

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REAL ESTATE

Heinen’s to Bannockburn Green in Bannockburn, Ill.

BY Michael Fickes

Chicago — Heinen’s Fine Foods has leased a 61,965 sq. ft. anchor location at the Bannockburn Green community center in Bannockburn, Ill., according to CBRE, which assisted in the lease negotiations.

The 151,206-sq.-ft. center serves Deerfield, Lake Forest, Highland Park, Lincolnshire and Bannockburn. The center’s retail lineup includes Walgreen’s, Erehwon Mountain Outfitters, Sleepy’s, Panera Bread and GNC.

Cleveland-based Heinen’s Fine Foods is a family owned grocery company established in 1929. Bannockburn will be the company’s 20th store and the third in Illinois.

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REAL ESTATE

Steve Madden and Trebbianno lease19 West 34th

BY Michael Fickes

New York — Steve Madden and Trebbianno have signed long-term leases totaling more than 60,000 sq. ft. at 19 West 34th Street, also known as the Martin Building, in New York City.

Steve Madden is taking the entire fifth floor and part of the fourth and eighth floors and will use approximately 40,000 sq. ft. of the 14-story building. The space will serve as one of Steve Madden’s corporate offices and showrooms.

Trebbianno has leased the entire 20,000-sq.-ft. seventh floor and will also use the space for offices and a showroom for its accessories collection.

Both leases follow major capital improvements made to the building by owner PRD Realty Corp., a commercial and residential developer, owner and management company.

The renovation includes a redesigned lobby, which is now adorned with slab-to-slab limestone and travertine stone imported from Italy, walnut wood panels and Flos LED light fixtures, creating an upscale, modern look. In addition, the renovation includes the installation of three new high-speed passenger elevators, over-sized and operable windows and a new Class E fire alarm system.

The building also hosts Banana Republic’s flagship store.

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