OPERATIONS

Epay teams with Boost Mobile, Virgin Mobile and Assurance for prepaid wireless

BY Staff Writer

Leawood, Kan. — Epay, a division of electronic payments provider Euronet Worldwide, said Thursday it has forged an exclusive agreement to process prepaid mobile airtime transactions in the independent retail segment for Boost Mobile, Virgin Mobile USA and Assurance Wireless.

These no-contract wireless brands are owned by Sprint.

Epay has developed an array of integrated tools that provide mobile operators with the functionality to allow mobile operators to map their distribution networks, analyze retailer performance and better understand subscriber behavior; influence distributor and subscriber behavior in order to own more of the customer experience and drive subscriber and revenue growth; and enhance selling, commissioning and reporting systems.

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OPERATIONS

Survey: U.K. customers cite slow forms, security as top e-commerce concerns

BY Staff Writer

Worcester, England — A survey released Thursday by Postcode Anywhere revealed that online security concerns, long forms and enforced sign-up are the three things most likely to make consumers abandon online purchases.

One thousand U.K. consumers were asked to name the top three reasons they might abandon their shopping online. Security concerns topped the poll, with 50% of consumers rating the factor among their top turn-offs.

Running a close second with 44% of votes was the problem of website forms taking "too long to fill out." Enforced sign-up before checkout was the third highest consumer gripe, with 38% of consumers placing it in their top three reasons for cart abandonment.

In joint fourth place, with 31%, was having to leave the payment process to work out the final price, along with customers simply deciding they don’t like the product after all.

Poor design in general got a vote for 23% of those polled.

"While a lot of emphasis is rightly placed on the design of ecommerce sites (and design touches almost all customers’ gripes in some way), it’s interesting that getting ‘the basics’ right is essential,” said Postcode Anywhere’s sales and marketing director Phil Rothwell.

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