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Family Dollar selects APT’S business analytics software

BY CSA STAFF

Applied Predictive Technologies said Wednesday that Family Dollar has chosen to license APT’s Market Basket Analyzer.

According to APT, Family Dollar has been using the Test & Learn over the last several years to optimize strategic initiatives such as labor operations, capital investment, marketing and merchandising.

In October, the retailer expanded to Market Basket Analyzer to capture and analyze transaction log data.

“Family Dollar continuously strives to stay relevant to its customers,” said Dorlisa Flur, executive VP and CMO, Family Dollar. “To that end, Family Dollar is expanding its analytic capability by integrating APT Market Basket Analyzer into its decision-making process. The integration of APT Market Basket Analyzer with Family Dollar’s existing Test & Learn capability will allow more precise measurement and optimization of marketing and merchandising initiatives, helping Family Dollar to be a compelling place to shop for its customers.”

 

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PetSmart presents holiday gift list and deals

BY CSA STAFF

PHOENIX, Ariz. PetSmart announces its holiday gift list for their pets for this holiday season.

Homeless pets can also benefit this holiday season with Luv-A-Pet “Chance.” Chance is an overstuffed dog toy and collectable this season available for only $5. Ten% of the overall proceeds from Chance sales will go to PetSmart Charities, which has saved the lives of more than 3.6 million homeless pets.

Some items on this year’s gift list are toys and treats sold exclusively at PetSmart include: Safari Christmas animal print and jungle character toys, “Naughty” or “Nice” novelty tees, large 24″ knotted bone or the chicken-wrapped rawhide treat, squeaker mats and a large Heated Wellness Bed.

This holiday season, PetSmart are offering customers additional savings with seven consecutive weeks of discounted gifts, with a special sale on Black Friday that features hundreds of items up to 50% off.

Deals and discounts can be found at local PetSmart locations during limited-time sales on: Nov. 6-8, Nov. 13-15, Nov. 20-22, Dec. 4-6, Dec. 11-13 and Dec. 18-25.

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Azek hires former OC exec

BY CSA STAFF

Azek Building Products, a manufacturer of PVC decking, molding and trim, has hired Rick Corry as its new VP sales. Corry will be responsible for planning and directing sales strategies and brand building for the Scranton, Pa., firm. He will oversee Azek’s regional sales managers, the VP retail sales, the key account manager and the customer service manager.

Corry worked for Owens Corning for 18 years, where he started as a field sales rep and ultimately became national director of sales. He then went on to become CEO of BuildLinks, a construction management software company.

Most recently, Corry was general manager of the Center for Creative Leadership in Greensboro, N.C., a leadership training company.

“I’m looking forward to bringing my sales and two-step distribution experience to Azek Building Products,” said Corry. “I also plan to tap into my work force performance background to help the sales force maximize their strengths and continue to support our channel partners.”

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