OPERATIONS

Fluid Inc. designs new web, mobile e-commerce sites for Charlotte Russe

BY Staff Writer

San Francisco — Fluid Inc., a digital agency and creator of on-demand, e-commerce solutions for retailers, has teamed up with specialty retailer Charlotte Russe to launch the brand’s newly redesigned e-commerce web and mobile sites.

“Our customers are inherently social – they’re on the move and they want to share their experiences with their friends – and they don’t want to be limited by their location or device,” said Evelyn Lee, senior VP marketing and e-commerce at Charlotte Russe. “Now, regardless of how they access our brand, they’ll never miss a promotion or a Facebook conversation related to their favorite products.”

The design team implemented rich, visual merchandising across both channels, and designed and integrated a Facebook network that strengthens the Charlotte Russe community of shoppers and enables conversations to unfold on the entire shopping experience. The strategy and design for the Facebook integration on CharlotteRusse.com was created by the Fluid agency team.

keyboard_arrow_downCOMMENTS

Leave a Reply

S.Jhon says:
May-21-2013 02:35 pm

Multi Vendor Shopping Cart
Multi Vendor Shopping Cart

S.Jhon says:
May-21-2013 02:35 pm

Multi Vendor Shopping Cart

F.Dallson says:
Apr-26-2013 12:55 pm

Wow thanks for the
Wow thanks for the interesting article here. I didn't expect to see such news so it's really interesting. Please keep such a great job and keep publishing such nice articles here in the nearest future too. Regards, Frank from WordPress E-commerce

F.Dallson says:
Apr-26-2013 12:55 pm

Wow thanks for the interesting article here. I didn't expect to see such news so it's really interesting. Please keep such a great job and keep publishing such nice articles here in the nearest future too. Regards, Frank from WordPress E-commerce

S.Jhon says:
Nov-08-2012 01:21 pm

Reviews
E Commerce Is An Big Online Business Industry And Also Become a Best Way Of Earning Now A days.The Enhancement In This Industry Is Good.We Are Professional In This Regard.For More Information You Just Need To Share These Sources: Shopping Cart Multi Vendor | Shopping Cart Software

S.Jhon says:
Nov-08-2012 01:21 pm

E Commerce Is An Big Online Business Industry And Also Become a Best Way Of Earning Now A days.The Enhancement In This Industry Is Good.We Are Professional In This Regard.For More Information You Just Need To Share These Sources: Shopping Cart Multi Vendor | Shopping Cart Software

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...
News

Study: Only one-quarter of parents chasing promotions for back-to-school

BY Marianne Wilson

New York — Only 26% of parents say they are shopping wherever the best back-to-school promotions are offered, according to a study by WSL/Strategic Retail. The finding was revealed as part of the company’s Back-to-School 2012 How America Shops trend report, which tracked what stores and categories parents are shopping.

“Given today’s promotion-driven retail climate, it was surprising to learn that it’s not only about finding the best deal this season,” said Wendy Liebmann, CEO of WSL/Strategic Retail. “Yes, it’s about the right price – but that’s only part of the story. It’s also about seeking out a broad selection of merchandise in a convenient place, and most parents already have a clear idea of where they can find that for back-to-school. For 75% of them, that means heading to a mass merchant such as Target or Walmart.”

According to the report, this is where parents are shopping for BTS goods:

  • 75% — Mass merchandisers such as Target, Walmart and Kmart;
  • 34% — Department stores like Macy’s, Kohl’s, JC Penney, Nordstrom, Saks, etc.;
  • 30% — Dollar stores including Dollar General, Family Dollar, etc.;
  • 29% — Internet sites such as Amazon;
  • 24% — Drug stores such as CVS, Walgreens, Rite Aid, etc.; and
  • 24% — Warehouse clubs including Costco, Sam’s Club, etc.
keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...
News

ECRM: Drought not affecting food prices

BY CSA STAFF

SOLON, Ohio — Efficient Collaborative Retail Marketing reported that the current drought conditions have yet to lead to an increase in food prices.

“We predict that the food-at-home index will decline for the month of July [however],” ECRM stated in a release Friday.

For a detailed look at ECRM’s predictions on how drought conditions will impact food prices, click here.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...