Game on for Amazon.com
SEATTLE — Amazon.com is growing its presence in the highly competitive gaming market with the launch of Game Connect, a new service that enables customers to discover a new category of free-to-play and multiplayer online digital games and have virtual goods delivered directly to their game accounts.
Amazon’s new service allows customers to link their game account to their Amazon account so any subscriptions and virtual goods purchased are sent directly into the game without copy and pasting a code.
“Customers can now discover a new category of free-to-play games and can experience the convenience of having virtual items purchased with their Amazon account delivered directly to their game accounts,” says Mike Frazzini, director Amazon Games. “Game Connect helps game developers reach more customers, move more quickly and grow their business by simplifying the purchase process for customers. This is an exciting next step for the Digital Games Store and we have even more to come.”
According to Amazon, several game developers are already excited about the program.
”We have been impressed by the ease of integrating Game Connect into our games,” said Simon Bradbury, designer and co-founder of Firefly Studios. “We believe this mass market platform will be perfect for the continuing growth of Stronghold Kingdoms and we expect to see a growth in our customer base all over the world.”
Former Bloomingdale CEO Marvin Traub dead at 87
New York — Marvin S. Traub, Bloomingdale’s president and CEO for 22 years, died Wednesday at age 87. Traub had suffered from bladder cancer.
Traub is credited with turning the Bloomingdale’s Manhattan flagship – at Lexington and 59th – into a showcase. He started as a merchandising manager in 1962, and was named president in 1969.
“Blessed with enormous energy, he will always be remembered for the devotion he gave to our store for the last 62 years,” current CEO and chairman Michael Gould said in an e-mail to employees. “Marvin took great pride in all of those that he mentored, from retail industry leaders to our Bloomingdale’s family. He touched so many and we are grateful to have been a part of his journey.”
Carrefour sales fall, reaffirms profit expectations
Paris — French retail giant Carrefour reported Thursday that sales in the second quarter dipped 0.3% to $26.5 billion, beating analysts’ expectations and prompting the retailer to issue earnings guidance to match 2012 expectations of $2.5 to $2.6 billion.
The world’s second largest retailer behind Wal-Mart has been hurt by sliding sales in Europe, as well as strategic missteps in an uncertain economy. But the upbeat report comes just a few weeks after newly appointed CEO Georges Plassat warned it would take three years to turn the company around.
In France, revenue fell 2.1% in the quarter, described as “unsatisfactory” by the company. In Asia, Carrefour’s revenue jumped 14% in the second quarter, bolstered by a favorable currency effect. In Latin America, sales rose 2.7%.