Gap names two retail veterans to executive posts
San Francisco — Gap Inc. has named Jill Stanton to the newly-created role as creative advisor for Old Navy, and Liz Meltzer as senior VP of Gap International Merchandising.
Stanton will work with the Old Navy design and merchandising teams to provide a fresh perspective and insights to the brand. Her career spans more than 25 years in apparel retail, starting with global retailers Next and Marks and Spencer. She also has more than a decade of experience with Nike, ultimately serving as VP global apparel.
Meltzer will oversee Gap’s international merchandising in Asia, Europe, and other key regions outside of North America as a key member of the Gap Global Creative Center in New York. She has more than 20 years of diverse product experience across multiple brands, countries and channels. She’s served as Uniqlo’s senior VP merchandising for the United States and Europe, and held senior-level merchandising positions at J.Crew and Calvin Klein.
H-E-B unveils colorful ad campaign
Santa Monica, Calif. — Branding agency The Richards Group said Wednesday that, on behalf of client H-E-B Grocery Co., it has selected production company King and Country to create six new spots featuring a mixture of kids, family pets, animated typography, and the red and white colors from H-E-B’s logo.
The first of the 15-second spots debuted Wednesday in targeted TV and cable outlets and on HEB’s social media channels, including YouTube.com/HEB.
With H-E-B’s red background as the canvas, each spot conveys a word- and picture-driven story designed to engage parents and families.
“We wanted to find a way to bring a little more fun and humanity to what was essentially a price-driven message,” said Chris Smith, The Richards Group’s brand creative group head. “Because it’s not about saving money; it’s about the people you’re saving money for.”
RadioShack announces Mexico head
Fort Worth, Texas — RadioShack Corp. said Thursday that it has named William "Bill" Nebes III as senior VP, overseeing the company’s operations in Mexico.
Nebes will report to Jim Gooch, president and CEO.
Nebes has served as VP of Mexico operations for RadioShack since February 2009, shortly after RadioShack acquired full ownership of the Mexico business in December 2008.