News

George at Asda brings more fashion to over 40 set

BY CSA STAFF

LONDON, UNITED KINGDOM — George at Asda is extending its Moda line to offer more fashion items for U.K. women over 40.

Over two years in development and following a series of intensive customer focus groups, the collection has been created by George’s team of industry leading in-house designers with customers’ feedback.

Carole Middleton was voted by shoppers as one of the top style icons that women over 40 admire for her fashion sense. George’s new range allows women to emulate this style in an affordable way. Brand Director Fiona Lambert commented:

"Carole Middleton”s sophisticated and elegant style is perfect example of how you can look great when you are over 40. Her clothes always have a fashion forward element, whether it”s a print, a bold colour or a fabric. Our clothing takes inspiration from a wide range of places and people, and Carole Middleton is definitely someone who”s coming through that shoppers want to emanate. While much is made of the Kate-effect, who our customers also love, Carole has also started to emerge as a style icon in her own right. Women over 40 can still be age appropriate and fashionable and Carole is a great example of someone who has got it right. We”ve seen pieces from our Moda range at George fly off the shelves, as women opt for her classic, chic look."

New additions to the Moda label will launch in stores at the end of September and comprise of a collection of fashion forward, on trend and affordable clothing for women over 40. Shoppers will now have access to more choice and catwalk inspired pieces at great prices without having to compromise on style.

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News

Whole Foods’ Fashion Debut

BY Katherine Boccaccio

Whole Foods seems to have figured out that a mall setting shouldn’t be a real estate deterrent. In fact, it might be a real asset.

The grocer has been stretching its site-selection wings over the last couple of years, but has positively taken flight with its latest opening – a 32,000-sq.-ft. store at the Fashion Island regional shopping center in Orange County, Calif.

The Irvine Co. center is a dandy – featuring Nordstrom, the county’s only Neiman Marcus, an upscale cinema and a new Apple flagship store, with tony Newport Beach as its surrounds.

In fact, Irvine’s $100-million redevelopment of its iconic property has brought in 40 new stores since 2010 plus a lineup of interesting dining options.

But, says Irvine, the newly opened Whole Foods represents a real milestone. It is the organic grocer’s fifth in Orange County, but its first in a regional center setting and it marks a Newport Beach debut. Whole Foods has a few new tricks up its sleeve for this new location, unveiling the first “Tea Hive” fusion café and tea bar for the company, as well as a beer and wine bar coined Back Bay Tavern. This most definitely isn’t your mother’s supermarket.

“Whole Foods will further enhance Fashion Island’s mix of eclectic, one-of-a-kind stores and lend to the unique customer experience of the center,” said Dan Sheridan, president of Irvine Co. Retail Properties.

I’ll say. And it will be interesting to watch Whole Foods’ continued march into atypical grocery locations as it heads toward its goal of 1,000 stores.


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REAL ESTATE

Report: Disney shops to open in J.C. Penney

BY Staff Writer

New York — Disney has joined the roster of brands that will be setting up shop in J.C. Penney Co., with Disney children’s boutiques opening in Penney stores next fall, Women’s Wear Daily reported.

The in-store boutiques will feature products designed and sourced by Disney Consumer Products exclusively for J.C. Penney’s as well as Disney stores and theme parts, according to the report.

Women’s Wear Daily got a jump on the story and reported this morning that at least 520 J.C. Penney stores will be getting the shops in time for next year’s back-to-school season.

While J.C. Penney and other major retailers including Wal-Mart, Macy’s and Kohl’s sell Disney licensed products, the goods stocked in J.C. Penney’s Disney shops will be made by Disney Consumer Products exclusively for Penney and its own Disney stores and theme parks.

J.C. Penney chief merchant Liz Sweney told fashion industry publication WWD that the shops “will command prominent space.”

The Disney shops will average 750 sq. ft. to 1,100 sq. ft. and sell costumes, plush toys, figurines, footwear, sleepwear, underwear, backpacks, lunch totes and apparel for boys, girls and babies, the report said.

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