OPERATIONS

Giant Eagle enhances online customer engagement

BY Dan Berthiaume

Pittsburgh – Giant Eagle is deploying EPiServer CMS and commerce solutions to enhance its customer online experience. The company leverages EPiServer technology to extend and deliver a multichannel, multi-platform experience online.

Giant Eagle offers an interactive customer tool set including personalized options such as a weekly circular, product catalog, shopping list, menu planner, digital coupons and gift card e-commerce. Using EPiServer solutions, the retailer also tracks and delivers personal information such as loyalty reward balances and beverage club rewards.

“Our goal has been to provide an omni-channel customer experience for our shoppers, with each touch point, from online to in-store, offering easily accessible information and tools our customers desire when and where they want it,” said Donna Pahel, director of digital CRM at Giant Eagle. “The EPiServer technology has enabled us to better engage our customers online to ultimately provide a benefit to the in-store experience, and has allowed us to prepare for future planned enhancements to the site.”

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...
REAL ESTATE

New restaurant signs for Shelter Cove Towne Centre

BY Michael Fickes

Hilton Head Island, S.C. — SERG Restaurant Group has announced that it has signed a letter of intent to create of a new restaurant for Shelter Cove Towne Centre. The concept for the new restaurant has been in development for three years and will open in 2014. Details were not announced.

A joint venture between Blanchard & Calhoun Commercial and Kroger Real Estate, the 42-acre Shelter Cove project will redevelop an existing mall into 290,000 sq. ft. of retail space with Kroger and Belk serving as the anchors. The redevelopment will also include 220 waterfront apartments and a five-acre linear park.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...
STORE SPACES

Starboard Group taps Action Services Group for sign and lighting maintenance

BY Staff Writer

Acton, Pa. — Action Services Group, a national lighting, sign and electrical maintenance company, has signed a service agreement with The Starboard Group to provide exterior sign and lighting maintenance services for its 75 Wendy’s restaurant units.

The two-year maintenance program covers proactive, scheduled quarterly visits to the Wendy’s restaurant units located in Alabama, Florida, New Jersey, Pennsylvania, and Virginia under a fixed monthly fee.

The fee includes inspection, repair and/or replacement of lamps, ballasts, sockets, wiring within the sign or light fixture, neon, transformers and secondary wiring. On-demand exterior sign and lighting service between the scheduled quarterly visits is included under the program at no additional charge with service outage reporting available around the clock through a combination of an on-duty program manager, Action Services Group’s web-based ServicePoint Solutions management system, or telephone/fax.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

View Results

Loading ... Loading ...