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Gomez: QVC, Dell provided best online experience for desktop and mobile websites

BY CSA STAFF

Lexington, Mass. — QVC provided the best online experience for its mobile website and Dell provided the best experience for its desktop site, according to Gomez, the web performance division of Compuware Corp. The company completed its seasonal report card of mobile shopping and websites by announcing the Top 5 retailers with the highest performance satisfaction index scores.

The retailers with the top overall performance satisfaction index scores for their mobile websites were QVC, Newegg, Williams Sonoma, Amazon and Dell. The retailers with the top overall performance satisfaction index scores for their websites (desktop) were Dell, QVC, Williams Sonoma, Sears and Office Depot.

The Compuware-Gomez Retail Satisfaction Index measured and provided scores based on the aggregate technical performance (response time, availability and consistency) of the Top U.S. retailing and mobile websites.

The survey found lags in mobile performance. Although mobile device shopping accelerated in 2010, website retailers did not, as a whole, meet customer expectations, showing an aggregate UX score of 47.3, which is considered “tolerable,” as compared with the aggregate UX score of 84.2 for desktop websites.

"Mobile websites are reminiscent of where the overall web was 10 years ago, performance-wise," said Matt Poepsel, VP performance strategies for Compuware Gomez.

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OPERATIONS

Bond steps down as Asda chairman

BY CSA STAFF

London — A Tuesday report by the Financial Times said that Andy Bond, former CEO of Asda, has left his post of part-time chairman of the United Kingdom’s second biggest supermarket by market share, a position that he has held for less than a year.

The report also said that Bond will leave Walmart as well, which owns Asda, once its $2.4 billion deal to acquire a majority stake in South Africa’s Massmart is complete around the end of March.

Bond announced last April that he was leaving Asda but would stay on as part-time chairman for at least six months. He was succeeded as CEO in May 2010 by Andy Clarke.

Since becoming chairman of Asda, Bond has been working on international opportunities for Walmart, and led the negotiations to acquire Massmart.

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Claire’s appoints president, North American division

BY CSA STAFF

Chicago — Claire’s Stores announced the appointment of Jay Friedman as president of the North American Division, reporting to Gene Kahn, CEO effective immediately.

Friedman joins Claire’s from Jones Apparel Group where he was most recently president, and CEO, Jones Retail Corp., Nine West Group.

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