OPERATIONS

Hallmark Cards expands data warehouse with Teradata

BY Katherine Boccaccio

San Diego — Teradata announced Tuesday that Hallmark Cards Inc. has expanded its data warehouse environment with new enterprise data warehouse platforms, including new data warehouse appliances, as well as the latest Aprimo Relationship Manager application from Aprimo, a Teradata company.

The upgraded platforms and software tools were implemented while realizing a 30% reduction in total cost of ownership. Hallmark also added utilities for backup and recovery, as well as Teradata Viewpoint and Professional Services support.

“We in the marketing team were ready to start doing more automated multi-step campaigns and the new Teradata-Aprimo software now provides us with that valuable capability,” said DeAnna Blair, marketing project leader, Hallmark Cards. “We operate in a complex, consumer-centric business which requires a more agile data warehouse with excellent performance economics.”

Using Teradata, Hallmark gathers daily POS information, including purchases from millions of loyalty card holders.

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REAL ESTATE

Ross Dress for Less expanding in Chicago area

BY Marianne Wilson

Pleasanton, Calif. — Ross Dress for Less will celebrate its initial entry into the greater Chicago area with the grand opening of 12 stores on Saturday, Oct. 8.

"The opening of these 12 locations kicks off our entrance into the Midwest and our commitment to the greater Chicago area," said Michael O’Sullivan, president and COO for Ross Stores.

The offprice retailer will open stores in Algonquin, Arlington Heights, Bloomingdale, Crystal Lake, Matteson, Naperville, Niles, Orland Park, Rockford, Schaumburg, Skokie and South Elgin.

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B.Brent says:
Nov-30-2012 03:23 pm

Dress for Less will be heaven
Dress for Less will be heaven for people who want to look good but is constrained with the budget. Expect a lot of people to go to the stall. - James Stuckey

B.Brent says:
Nov-30-2012 03:23 pm

Dress for Less will be heaven for people who want to look good but is constrained with the budget. Expect a lot of people to go to the stall. - James Stuckey

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REAL ESTATE

British clothier Jack Wills to expand U.S. store count

BY Marianne Wilson

New York — British apparel retailer Jack Wills is looking to nearly double its store count in the United States, according to various reports in the U.K. media.

The company, which specializes in preppy clothing for young men and women, currently operates 11 U.S. locations and has plans to add eight to 10 stores next year. It made its U.S. debut in 2010, in Massachusetts.

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