FINANCE

Hibbett Sports net income drops in Q4, sales climb

BY Dan Berthiaume

Birmingham, Ala. – Net income and sales declined at Hibbett Sports Inc. during the fourth quarter of fiscal 2013. Net income dropped 13% from $19.6 million in the fourth quarter of the prior fiscal year to $16.4 million, while net sales inched upward 0.2% to $217.8 million from $217.4 million.

Same-store sales rose 1.7% during the quarter. Hibbett Sports cited slowing sales in January due to inclement weather and a less favorable sales impact from the national college football championship game as impacting net income.

“Sales trends improved significantly in February as weather patterns normalized, and we transitioned to our spring assortment,” said Jeff Rosenthal, president and CEO of Hibbett Sports. “Looking ahead, we feel confident in our product offering, inventory levels and execution as we progress through this important season. We also continue to be encouraged by new store unit growth and sales, and look forward to delivering value on our key initiatives in fiscal 2015."

Fiscal results followed a similar pattern during the full fiscal year 2014 with net income dropping 2% to $70.9 million from $72.6 million, and net sales increasing 4.1% to $852 million from $815.7 million. Same-store sales rose 1.8%.

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MARKETING/SOCIAL MEDIA

Foodland implements mobile shopping app

BY Dan Berthiaume

Honolulu — Foodland Super Market Ltd recently launched a new mobile app for both iPhone and Android. The app, built in partnership with mobile commerce provider DoubleBeam, debuted on Jan. 29 and has more than 19,000 downloads in the first three weeks.

The Foodland app was designed to make the grocery shopping experience more convenient and save customers time and money. Foodland customers can load their Maika`i loyalty cards to their mobile devices, view their Maika`i point balances and track their progress toward earning My

Rewards certificates for free product, grocery discount, or HawaiianMiles.

In addition, customers can create personal shopping lists by adding items directly from Foodland’s weekly ads, scanning product barcodes, or just by typing it in. Using the store locator feature, customers can find the nearest Foodland location and identify which stores are open based on the current time.

"Foodland has had a long tradition of finding innovative ways to deliver great value and service to our customers,” said Cheyne Manalo, Foodland’s director of web & online programs.

“Acknowledging that our customers are quickly adopting technology into their daily lives presented us with a great opportunity to further engage with them and build upon providing excellent customer service. “In working with DoubleBeam we were able to quickly bring to market a unique mobile app that reflects who we are as a company and enhances our customers’ shopping experiences."

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MARKETING/SOCIAL MEDIA

Domino’s offers college hoop-themed online deal

BY Dan Berthiaume

Ann Arbor, Mich. – Domino’s Pizza is offering 50% off all menu-priced pizza orders placed online for a week, beginning March 17 and running through March 23. The 50% off deal is only available on menu-priced pizzas ordered through Domino’s digital ordering channels which include Domino’s website, Domino’s mobile website and the iPhone, Android, Windows Phone 8 and Kindle Fire apps.

"We’re looking forward to letting our customers enjoy any combination of pizza at half off as they cheer on their teams," said Chris Brandon, Domino’s Pizza spokesperson. "With the convenience of our digital ordering channels, no one will have to miss a second of the games when they order online."

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