Hull Storey Gibson acquires Piedmont Mall
Danville, Va. — Augusta, Ga.-based Hull Storey Gibson Cos. announced Wednesday that it has acquired Piedmont Mall in Danville, Va., the 18th enclosed mall in the company’s portfolio.
The 731,500-sq.-ft. Piedmont Mall is slated for full renovation, including an upgrade of the interior and exterior lighting, entrances, signage, painting and flooring.
Limited expanding footprint in California by 30%
Columbus, Ohio — The Limited on Friday will open a 4,300-sq.-ft. store in Westfield Galleria Mall, Roseville, Calif., one of four new locations the chain will open this year in California. The women’s apparel retailer is also completely remodeling a fifth, representing 21,000 gross sq. ft. of new retail space in the Golden State.
"California is an important market for The Limited, ranking in the top 10 in the country," said Linda Heasley, CEO, The Limited. "With the opening of these new stores, we are expanding our footprint in the state by 30% and enhancing the shopping experience for our California consumer."
With more than 240 store locations nationwide, The Limited has recently undergone a significant brand overhaul that includes a revitalized in-store shopping experience. Each new or remodeled store will feature a modern motif with taupe walls, white shelving and red accents on the ceilings. Welcoming lounge areas await shopping companions and expanded fitting rooms facilitate one-on-one styling with customers.
"We really listened to consumer feedback to enhance The Limited experience in our stores, beginning with a focus on customer service, atmosphere, and striking aesthetics to inspire fashion," said Heasley.
Saks’ Off 5th reopening in new center
New York — Saks Fifth Avenue Off 5th announced that it plans to reopen its Nashville, Tenn., store on March 29.
Located next to the Grand Ole Opry House, the approximate 27,500-sq.-ft. store will be located in the Opry Mills Shopping Center. Operated by Simon Malls, upon completion, the center will be the largest shopping outlet in Tennessee, with over 200 stores, multiple restaurants and an in-house movie theater.
The reopening marks Saks Fifth Avenue Off 5th’s return to Opry Mills after it was closed by floods in May 2010.
The store will be done in the ‘luxury in a loft’ store design, which maximizes efficiency and flexibility, enabling easy changes in the general layout. The store will be bright, uncluttered, with no hard aisles and one consistent hard-surface floor throughout. All fixtures will be on casters, ensuring ease in movement, and all hardware will be interchangeable between fixtures.